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Vice President, Brand Marketing

Excel Sports Management · New York, NY
Full-timeBrand MarketingMarketing & Media$128,000–$173,000/yr
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About the Vice President Brand Marketing role

Vice President Brand Marketing positions focus on delivering results in their domain. This page aggregates open Vice President Brand Marketing roles and what employers typically expect.

Excel Sports Management is an industry-leading sports agency representing top-tier talent, blue-chip brands and marquee properties. Our success is rooted in our people, our high character reputation and our commitment to creating a diverse and welcoming workplace. We focus on team chemistry, collaboration, strong relationships, valuable networks, and ambitious ideas to deliver innovative solutions that keep our clients and agency ahead of the curve. Excel Sports Management is an Equal Opportunity Employer (EOE). Position Summary As VP, Group Account Director, you are the senior-most business steward across a portfolio of high-value client relationships. You define partnership vision, shape enterprise-level strategy, and ensure our work drives measurable commercial impact for a bluechip client. You operate upstream, advising senior and executive client stakeholders, identifying transformational growth opportunities, and aligning the agency’s capabilities to solve complex business challenges. While VP, Operations drives how work gets delivered, you own why we are doing it and what business outcomes it must achieve—and you retain ultimate accountability for overall client performance, satisfaction, growth, and commercial health across your portfolio. You will oversee a diversified portfolio of strategically important accounts, with a primary focus on leading large-scale partnerships across major sports leagues and properties. You’ll drive innovative brand integrations, fan engagement initiatives, and commercial partnerships across a portfolio of brands, including a leading telecom brand and other leading brands, connecting them with the most influential properties in sports. What You’ll Do Enterprise Business Stewardship Serve as executive business lead across your client accounts. Develop and champion multi-year partnership visions tied to enterprise-level objectives. Act as a trusted advisor to senior and C-suite stakeholders Identify systemic business challenges and frame opportunities that position the agency as indispensable. Maintain executive-level visibility into client health, competitive positioning, and category evolution. Ensure deep client understanding across the portfolio—anchoring strategy in business realities, organizational dynamics, and market context. Portfolio Growth & Commercial Leadership Own revenue targets and growth strategy across assigned accounts. Lead expansion planning across new markets, business units, and capabilities. Identify whitespace opportunities and drive cross-sell integration. Oversee renewal strategy, contract negotiations, and long-term commercial frameworks. Play a leading role in agency-wide new business strategy and marquee pitches. Manage the business of the business—including agreements, pricing strategy, profitability oversight, long-term deal structuring, and commercial negotiation—to ensure sustainable, scalable growth. Strategic & Creative Influence Ensure all work ladders to meaningful business outcomes. Push clients toward bold, culturally resonant solutions that differentiate their brands. Align Strategy, Creative, and Operations around a unified growth agenda. Protect the ambition of ideas while ensuring business discipline. Bring deep knowledge of sports, music, entertainment, and cultural trends to identify emerging opportunities, unlock differentiated partnership strategies, and keep client work culturally and commercially relevant. Partnership with Operations Partner closely with Operations leads to align business ambition with operational feasibility. Ensure financial models, staffing, and delivery infrastructure support growth plans. Present a unified leadership front to clients: business leadership and operational excellence working in lockstep. Escalate and resolve high-level issues collaboratively, ensuring clarity of decision rights and accountability across Business and Operations. Agency Leadership & Talent Development Lead and mentor Senior Account Directors…

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

ExcelNegotiationLeadership

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About Excel Sports Management

Excel Sports Management is actively hiring on Jobedly. Explore their open roles and what it's like to work there.

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