Senior Performance Creative Strategist

ABOUT THE ROLE We’re looking for a Senior Creative Strategist with performance creative experience to own the creative direction and performance strategy across client accounts. WHAT YOU’LL DO - Lead the creative strategy and messaging across multiple paid social accounts: from brief through execution. - Conduct performance-driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring - Develop high-converting creative concepts grounded in consumer insight and platform behavior. - Write (and guide) strong copy and frameworks that influence perception and drive performance. - Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. - Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. - Present creative ideas and directions to clients and internal teams with clarity and conviction. - Translate performance data and qualitative feedback into actionable creative improvements. - Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle. WHAT WE’RE IDEALLY LOOKING FOR - Exceptional writing ability, ideally in short-form, digital-first content with a portfolio that shows the same. - A strategic and creative mindset: equal parts intuitive and data-informed. - Deep understanding of consumer behaviour, platform algorithms, and brand storytelling. - A track record of developing performance-first creative that drives real business results and a knack for interpreting performance data to inform creative pivots. - Confident leadership and communication skills, with the ability to inspire creative teams. - Passion for mentoring and uplifting others and making the work better together. - Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something. - You're not an asshole... NICE IF YOU HAVE - Fluency in written and spoken English is required. - A strong portfolio that showcases your thinking, copywriting, and performance creativity across short-form and visual-first content. - Comfort with interpreting performance data to inform creative pivots. - Experience collaborating across teams and disciplines in a fast-paced environment. WHY INBEAT? We’re a tight-knit team of creative, data-driven people, continuously building services & partnering with the world’s largest brands. We value great work with talented, innovative & driven people, making meaningful connections with like-minded creatives along the way! - Unlimited Time Off & Sick Days - Flexible hours - Fully remote (with the possibility to work from anywhere) - High opportunity for growth!