Senior Account Executive/Membership Manager

**About Kellen** Kellen stands as a global leader in providing management and services to professional and trade organizations. We empower Board leaders by offering operational frameworks and strategic guidance to better serve their organization's mission and vision. As a dedicated professional services company, we offer solutions to organizations, such as association management, public affairs, marketing, meeting management, education, and strategic communication. Leveraging our expertise across diverse industries including healthcare, food and beverage, buildings and materials, and technology, as well as our global perspective with a presence in North America and Europe, we collaborate with over 100 organizations to help achieve their goals. Understanding the importance of a strong and effective Board of Directors, we offer customized management solutions that address the unique needs of each organization we partner with. **Position Summary** The Senior Account Executive/Membership Manager, is a pivotal leadership role within the Marketing, Membership & Sales (MMS) department, responsible for driving the strategic direction and execution of membership growth, retention, and engagement initiatives. This role involves collaborating closely with client teams, internal departments, volunteers, and committees to achieve organizational objectives. The Senior Account Executive/Membership Manager will oversee all aspects of membership planning, membership marketing campaigns, dues management, website optimization, committee engagement, reporting, database utilization, and member analysis for clients. In addition, incorporating trends and best practices from professional and/or trade associations, creating case studies for Kellen corporate, and sharing and implementing ideas. Exceptional attention to detail, outstanding communication skills, and the ability to efficiently manage multiple projects and clients are essential for success in this role. **Essential Functions** Membership Strategy Leadership - Lead the development and implementation of comprehensive membership strategies, encompassing onboarding, engagement, retention, and recruitment efforts, in alignment with client objectives - Devise innovative approaches to enhance member engagement post-renewals, fostering long-term retention. - Prioritize strategies based upon objectives and key results. - Mentor and manage membership team members. - Analyze membership data and trends to inform strategy adjustments and ensure ‎alignment with evolving client needs and industry standards.‎ - Develop case studies and other insights for Kellen Corporate. Membership Marketing & Promotion - Spearhead the creation of compelling membership campaigns, materials, and value propositions, closely aligning with client goals. - Create and execute targeted outreach campaigns to attract ‎new members and expand the organization's membership base. - Cultivate testimonials and quotes from key members to amplify promotional efforts and bolster member acquisition. - Understand impact and provide results to clients. Membership Financial Management - Take charge of dues billing processes, ensuring accuracy and timely follow-up as needed to support the financial sustainability of client memberships. - Pilot new messages and approaches of the membership dues process and share recommendations Website Optimization - Collaborate with marketing and client teams to optimize website content to effectively showcase the value of membership and streamline the membership renewal and enrollment processes. - Understand traffic and metrics, when it comes to the overall website, and specifically the membership pages. Membership Committee Oversight - Foster active engagement and collaboration within membership committees, facilitating meetings, reporting activities, and sharing insights with the broader team to drive membership goals forward. Data Analytics & Reporting - Develop and maintain robust membership reporting me…