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Director, Field & Partner Marketing

Merlin Group · McLean, VA
Full-timeMarketing & MediaLead$128,000–$173,000/yr
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About the Director Field Partner Marketing role

Director Field Partner Marketing positions focus on delivering results in their domain. This page aggregates open Director Field Partner Marketing roles and what employers typically expect.

**About Merlin Group** # Merlin Group operates at the intersection of cyber innovation, national security, and technology-driven transformation. With a mission to accelerate the adoption of high-impact technologies across the U.S. public sector and regulated commercial markets, Merlin is uniquely structured around three core tenets – Invest, Enable, and Scale – each designed to address a specific stage of the technology lifecycle. Together, our affiliates – Merlin Ventures, CGC, and Merlin Cyber – form a flywheel that builds enduring capability for customers, partners, and the broader cyber ecosystem, operationalizing technological advancement into mission-ready, enterprise-grade solutions. At Merlin, we believe our strength lies in our people. Team members are encouraged to be creative, collaborative, and nimble, pursuing paths to deliver the cutting-edge cybersecurity solutions that our customers rely on. From next-generation cyber defense to secure cloud and AI, we are united by one purpose – transforming innovation into mission impact. **The Opportunity** # Merlin is seeking a Director, Field & Partner Marketing to build and lead a strategic marketing function that accelerates pipeline growth, strengthens partner engagement, and increases brand awareness across federal, defense, intelligence, and regulated commercial markets. This leader will develop and execute integrated marketing programs in close partnership with Sales, Digital Marketing, Product Marketing, Brand Marketing, Comms/PR, Engineering/Labs and Executive Leadership to generate measurable business impact. Work directly with exciting cybersecurity and emerging technology partners across AI, Identity, Cloud Security, SecOps, Data Resilience, and more. # The ideal candidate combines strategic thinking with operational excellence, has deep experience in B2B cybersecurity and enterprise technology marketing, and understands how to drive demand through partner engagements, field events, webinar programs, regional activations and executive engagement with digital marketing support. This individual is equally comfortable building programs from the ground up and optimizing mature initiatives using data-driven insights. Cybersecurity industry experience is required. **Primary Duties & Responsibilities** - Develop and execute the company's Field and Partner Marketing strategy aligned to revenue and growth objectives. - Oversee 1 manager-level direct report in a growing Field and Partner Marketing function. - Partner with Sales leadership to design and execute regional marketing programs that accelerate pipeline creation and customer expansion across target accounts and territories. - Own and manage the field marketing messaging strategy used across event booths, banners, promotional materials and communications. - Build scalable, field-centric partner marketing programs with strategic technology partners, system integrators, distributors, and reseller communities. These may include events, webinars, tradeshows and related campaigns. - Plan and execute a diverse portfolio of field events including, but not limited to, executive events, customer roundtables, conferences, trade shows, and partner-sponsored events. - Plan and execute digital webinar programs aligned to partner goals, solution topics and customer needs. - Collaborate with Communications and PR on field event news creation, media relations, blogs, social media promotions, thought leadership, press releases, partner communications and other communications activities. - Collaborate with Product Marketing to create compelling solutions messaging, campaigns, and sales enablement assets as well as webinar programming. - Collaborate with Creative and Brand Marketing to create mesmerizing, branded event experiences, event content, booth designs, creative activations and buildouts for all field and strategic events. - Partner with Digital & Demand Marketing to integrate field initiatives into broader demand generatio…

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

SalesLeadershipSecurity

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About Merlin Group

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