Digital Marketing Manager, Enterprise Organic Growth

Digital Marketing Manager, Enterprise Organic Growth Founded in 2019, Corus Orthodontists is one of the fastest-growing orthodontic partnership networks in North America. Our network is owned and operated by doctor partners who share a deeply collaborative spirit, an unwavering ambition to provide the world’s best patient care, and an innate growth mindset. We created Corus to be the place where doctors and their teams truly share in each other’s success and improve the quality of patient care by coming together as true partners. We believe that those who go together, go further. The Opportunity: As the Digital Marketing Manager – Enterprise Organic Growth, you'll lead the digital experiences that shape how patients discover, evaluate, and choose our practices. You'll own the strategy and performance of our websites, Google Business Profiles, reputation management, review generation, and local SEO across a growing network of more than 55 orthodontic practices. Working cross-functionally with internal stakeholders and agency partners, you'll identify growth opportunities, prioritize digital initiatives, and build scalable programs that improve organic visibility, patient conversion, and the consistency of our digital presence across the network. You'll also serve as a trusted marketing advisor to our practices—guiding website launches, presenting digital strategies and performance insights, leading educational sessions, and ensuring practices feel informed, supported, and confident throughout the process. What You Will Love About Corus: Being part of a collaborative and engaging team that prioritizes employee development. Learning from an experienced team of professionals. A competitive total rewards package with an employee benefits program that includes comprehensive medical, dental and vision coverage, and an employee & family assistance program. This is a permanent, full-time role with a flexible work structure where team members can choose to work remotely or from the office, depending on location and personal work preferences. What You Will Love Doing: Enterprise Website Strategy & Optimization Own the strategic roadmap for Corus' website ecosystem, identifying enhancements that improve patient experience and conversion. Partner with agencies to oversee website migrations and upgrades across a multi-location network, delivering scalable, high-quality solutions. Translate business needs into clear website priorities, recommending new content, service pages, and other improvements that strengthen digital performance. Oversee website governance and project execution, ensuring requests are appropriately prioritized, routed, and completed. Local Search, Listings & Online Reputation Management Drive the health and performance of business listings and local search visibility across 55+ practice locations. Partner with agency teams to strengthen online reputation across the network. Evaluate emerging search trends, including AI-powered search experiences, and recommend initiatives that increase visibility and patient discovery. Establish enterprise standards for listings, digital profiles, and reputation management to ensure high performance across all markets. Performance & Growth Own project execution within Asana, creating project plans, coordinating cross-functional workstreams, and improving templates for repeatable success. Establish the performance framework and build scalable reporting for Corus' digital ecosystem, defining KPIs and success metrics across organic growth. Leverage data and analytics to uncover trends, identify opportunities, and prioritize initiatives that improve visibility, engagement, and patient acquisition. Evaluate the effectiveness of digital programs, recommending continuous improvements based on performance data. Agency Management & Practice Partnership Serve as the Corus liaison for digital initiatives, partnering directly with doctors, practice managers, and operational leaders. Serve as the pr…