Digital Marketing Account Manager

### **Digital Marketing Account Manager (Local SEO & Google Business Profile) – Remote** **Position Type:** Full-Time, Remote **Working Hours:** U.S. Business Hours ### **About the Role** At Pavago, one of our clients is hiring a **Digital Marketing Account Manager** to manage a portfolio of client accounts while improving Google Business Profile performance, local search visibility, and online reputation. This is a hands-on digital marketing role where you’ll combine technical Local SEO execution with client relationship management. You’ll personally optimize Google Business Profiles, execute local SEO initiatives, analyze performance, and present measurable results to clients through regular business reviews. If you enjoy owning client relationships while driving tangible marketing results, this role is built for you. ### **What You’ll Own** ### **Google Business Profile Optimization** - Manage and optimize Google Business Profiles across multiple client locations. - Improve local search visibility through ongoing profile optimization. - Maintain accurate business information, categories, services, photos, posts, and attributes. - Develop strategies to increase profile visibility, customer engagement, and conversions. - Monitor Google Business Profile performance and recommend improvements. ### **Local SEO Management** - Execute Local SEO strategies to improve Google Maps and local search rankings. - Maintain NAP (Name, Address, Phone Number) consistency across online directories. - Manage citations and strengthen local search authority. - Implement review generation and online reputation management strategies. - Monitor local search performance and identify optimization opportunities. ### **Client Account Management** - Manage a portfolio of approximately **15–20 client accounts**. - Build strong client relationships through proactive communication. - Conduct monthly performance review meetings with clients. - Present campaign results, insights, and recommendations in clear, non-technical language. - Identify opportunities to improve client retention and support account growth. ### **Reporting & Marketing Analytics** - Prepare monthly marketing performance reports. - Analyze key performance metrics including: - Google Business Profile performance - Local search rankings - Customer engagement - Website traffic - Present actionable recommendations backed by performance data. - Track campaign progress and identify opportunities for continuous improvement. ### **Marketing Tools & Process Improvement** - Evaluate, implement, and manage digital marketing tools. - Recommend workflow improvements and automation opportunities. - Stay current with Google Business Profile updates, Local SEO best practices, and industry trends. - Improve internal marketing processes and reporting efficiency. ### **Internal Collaboration** - Partner with internal account management and operations teams. - Support leadership with enterprise client reporting. - Learn internal software platforms quickly and accurately interpret marketing data. - Ensure clients receive a seamless, high-quality experience. ### **What Makes You a Strong Fit** - Strong blend of technical marketing expertise and client relationship management. - Comfortable presenting marketing performance to non-technical stakeholders. - Highly organized and proactive. - Strong analytical mindset with attention to detail. - Self-motivated and comfortable working independently. - Excellent communicator who simplifies complex marketing concepts. - Passionate about helping local businesses improve their online presence. ### **Required Experience & Skills** ### **Experience** - **5+ years** of hands-on digital marketing experience focused on execution. - Proven experience optimizing Google Business Profiles across multiple businesses or locations. - Experience independently managing multiple client accounts. ### **Technical Skills** - Strong expertise in: - Google Business Profile optimization -…