Creative Producer

ABOUT US Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ ABOUT THE ROLE We're looking for a Creative Producer with strong creative and analytical skills, to generate new ad ideas for one of our core D2C subscription products. You'll bring bold, fresh ideas to every ad, turn test results and UA feedback into new creative decisions, and keep a pulse on trends and competitor activity. This role is for someone who can make data-driven decisions in ads while bringing a new and fresh perspective. The bar is high and so is the upside — performance here is directly and significantly rewarded, and strong operators take on bigger scope fast. KEY RESPONSIBILITIES - Analytics & Creative Strategy - Own the creative process for your work, from brief through generating new ideas and results - Read and interpret performance data (CPA, CTR, ROI), and translate test results and UA's insights into concrete, fresh creative concepts - Bring innovative, non-obvious creative approaches into the pipeline Trend & Market Research - Research trends, competitor creative, and best practices in the industry - Generate new hypotheses and creative angles on an ongoing basis - Spot what's working in the market and bring in new ideas before the rest of the market catches on Creative Direction & Quality - Write detailed briefs for video and static ad creative - concept, copy, structure, references - Approve finished ad creatives and UGC materials for quality - Guide adaptation of creatives across advertising platforms and audience segments QUALIFICATIONS - Must-Have Experience - 2+ years in performance marketing as a Creative Producer or similar role, ideally at a fast-growing startup working with subscription-based products (app or web) - Advanced, hands-on experience with Tableau or Omni for creative analysis - Strong command of performance metrics (CPA, ROI, CTR, CVR) across Facebook and TikTok Ads, with a track record of using them to make ads that drive profit - Track record owning creative output end-to-end, validated through testing results - English B2+, written and verbal Key Attributes - Analytical, decision-driven approach to creative - grounded in data - Genuinely curious - actively follows trends and competitor activity without being told to - Takes full ownership of their process and the ads they produce - Empathetic communicator who works well cross-functionally with designers and UA LOCATION Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours. BENEFITS Discover the perks of being part of our vibrant team! We offer: - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt Be part of our fast-growin…