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User Strategy & App Operations

RedotPay · Lok Ma Chau
Full-timeGeneralMid Level$128,000–$173,000/yr
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About the User Strategy App Operation role

User Strategy App Operation positions focus on delivering results in their domain. This page aggregates open User Strategy App Operation roles and what employers typically expect.

Key Responsibilities: - User Lifecycle Strategy & Operations: Drive automated touchpoints across core scenarios, including new user activation, existing user frequency uplift, and churned user win-back. Build differentiated incentive mechanisms to continuously increase the penetration rate of value-added benefits and overall platform retention. - In-App Campaign Planning & Execution: Centered around business growth and feature launch schedules, lead the design, resource coordination, and post-evaluation of in-app operational campaigns. Take full ownership of the ultimate conversion metrics. - Loyalty Points System Design & Lean Operations: Expand the gameplay mechanics and application scenarios of the in-app points system. Continuously optimize the issuance and redemption loops to achieve efficient resource allocation and cost optimization. - Data-Driven Collaboration & Agile Iteration: Work closely with data analysts to accurately translate business requirements into user tagging and data extraction logic. Lead agile data reviews and rolling iterations after strategies are launched. Qualifications: - Education: Bachelor’s degree or above. Majors in STEM, Business, Marketing, or E-commerce are preferred. - Language Skills: Fluent in both Mandarin and English; comfortable working in a globalized office environment. - Core Mindset: Exceptional logical thinking and data sensitivity. Proven ability to translate data insights into definitive operational strategies and localized, multilingual outreach copy. - Cross-Functional Collaboration: Excellent cross-departmental teamwork skills. Capable of smoothly deconstructing complex operational needs into rule-based logic to align efficiently with data analysts, data warehouse engineers, and front/back-end developers. - Industry Background: Proven experience in full-lifecycle user operations or campaign growth within Internet Finance, Cross-border Payments, Fintech, or Web3 B2C products. Must possess a global user operations perspective. - Bonus Points: Proficiency in using AI tools to increase efficiency in producing multilingual outreach copy, OR experience in managing and launching lightweight product feature iterations.

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

Agile

Resume tips for User Strategy App Operation applicants

Interview preparation

Prepare concrete STAR-format stories that show User Strategy App Operation outcomes you drove.

Research the employer's product and recent news before the interview.

Be ready to explain how you'd approach a typical User Strategy App Operation problem end to end.

Have thoughtful questions ready about the team, tools and success metrics.

About RedotPay

RedotPay is actively hiring on Jobedly. Explore their open roles and what it's like to work there.

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