Trade Marketing Manager, International Retail (Hybrid Role - London, England)

OLAPLEX, a category-defining leader in prestige hair care, continuously seeks talented individuals to join in our mission to transform foundational hair health and deliver great hair days today, tomorrow, and for years to come. As the original bond builder, we are dedicated to fostering a culture that celebrates the bonds within our teams. OLAPLEX elevates individuals from all backgrounds with the belief that together we can unlock the full potential of science to extend the health, life, and beauty of hair for all. About the Role: The Marketing Manager, Retail Channel - International, is a key role responsible for driving the growth and market share of OLAPLEX within the retail and distributor network across our international markets. In partnership with the Director, you will develop comprehensive marketing strategies and programs tailored to the unique needs of retail partners and distributors in key markets across EMEA. The role will own the execution of the marketing strategy for the International Retail channel and requires a deep understanding of the professional beauty industry, strong analytical skills, and the ability to collaborate effectively with cross-functional teams and international partners to drive best-in-class execution and activation. Strategy Development & Execution: Partner with the full International marketing team to identify market opportunities and challenges within the professional channel in key markets In partnership with the Director, develop and implement annual international professional channel marketing plans aligned with global brand strategy and regional business objectives. Support the development and execution of retail-channel-focused campaigns, product launches, promotions, and educational initiatives. Work closely with international distributors, retail partners and regional teams to ensure consistent brand messaging and effective deployment of marketing programs Trade Marketing & Sales Support: Create presentations to support international retail sales teams and distributors in their sell-in efforts Responsibility for day-to-day support and team management Develop and manage trade marketing programs (e.g.,in store visual merchandising, omni channel promotions, loyalty programs) to drive product adoption and re-purchase Ensure Olaplex is effectively represented at key international retailer events, masterclasses, pops and conferences Performance Analysis & Reporting: Monitor and analyze market trends, competitor activities, and sales performance within the international retail channel Track and report on the effectiveness of retail marketing activations Manage and track the international retail marketing budget - including investments from select distributor partners - to help ensure efficient allocation of resources Cross-functional Collaboration: Support the development and execution of retail education programs, working closely with Olaplex's global education team and international educators Partner closely with Brand and Product Marketing, Social Media and PR teams to ensure integrated campaigns across all touchpoints, such as leading on project briefs to the creative team Collaborate with operations and supply chain to help ensure product availability for international professional launches and promotions Day to day management for the retail marketing coordinator About You: Bachelor's degree in Marketing, Business Administration, or a related field 5+ years of progressive marketing experience, with at least 3 years specifically in the professional beauty, salon, or hair care industry Demonstrated marketing experience within the professional beauty space and an understanding of the salon ecosystem—including stylist needs and distribution models Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate across cultures Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions Potential t…