Temp Director, Strategy Email / Lifecycle Marketing

Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website ( monks.com/careers ). About the Role As a Director of Strategy you'll be instrumental in shaping and executing Google Ads advertising growth initiatives. This role demands a unique blend of strategic foresight to identify opportunities,and robust program management skillset to translate those strategies into impactful, high-performing marketing campaigns from concept to post-launch optimization. Responsibilities: Strategy campaign development Develop a comprehensive B2B Lead Gen strategy and detailed project plan to drive high-intent pipelines. Contribute to the development of key campaigns and identifying opportunities to tailor messaging and integrate thought leadership for incremental revenue. Map out customer journey flows for email marketing efforts, providing recommendations for optimization for our customers. Support Product Marketing Managers in the strategic planning and end-to-end execution of marketing campaigns, focusing on driving product adoptions and program revenue. Map out and build targeted re-engagement paths for dormant clients, utilizing hyper-personalized hooks and multi-channel orchestration. Program strategy & development Drive global scalability initiatives for campaigns, identifying workflow efficiencies and optimizing documentation for broader impact. Proactively drive cross-functional collaboration with Product Marketing Managers (PMMs), Sales, analytics and product POCs, ensuring tests are robust and insights are actionable. Manage the full campaign lifecycle, from initial creative development and legal approvals through to launch, ensuring consistency, correct personalization, and accurate test/control assignments. Oversee project lifecycle activities, including creating milestone planners, managing approval processes, and performing proactive risk management. Prepare executive program communications detailing launch information, initial adoption, and engagement rates, providing clear updates to stakeholders. Act as the primary liaison for production teams, addressing questions and ensuring send counts align with data provided by analysis. About You The essentials: 10+ years of experience Strong strategic thinking and analytical skills, excellent communication and presentation skills, proven ability to work effectively across cross-functional teams, experience with project management methods Demonstrated ability to translate complex strategic objectives into actionable program plans and measurable outcomes. Proven track record of driving cross-functional alignment and influencing stakeholders at various levels to achieve common goals. Experience in leveraging data and insights to inform strategic decisions and optimize campaign performance. Adept at anticipating challenges, mitigating risks, and proactively developing solutions in a fast-paced environment. Expertise in developing and executing global Lead Gen strategies and lifecycle re-engagement programs that drive measurable growth. Not a must, but a plus: Adept at anticipating challenges, mitigating risks, and proactively developing solutions in a fast-paced environment. Expertise in developing and executing global Lead Gen strategies and lifecycle re-engagement programs that drive measurable growth. At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the commun…