State General Manager of Sales

**NSW is Contour's next state. You're the person who makes it real.** Contour is opening its next market, and someone needs to sell it, run it, and own the number, before there's a team to hand any of it to. You'll **personally close** end-of-trial conversations, **stand up the sales team**, roster tutors, manage campuses, and **build the sales playbook** by running it yourself, then hand each piece to the team you hire. This is a **selling leadership role first**, not an operations job with a sales label on it. You'll **own the NSW revenue number and budget**, run **campus operations** across every site, and handle the **local people and compliance calls** that come with being first in a new jurisdiction. Curriculum, tutors, pricing and brand sit with central teams. Your job is to win their priority for NSW and turn it into dated commitments, then escalate fast when local and central priorities clash. A leader who runs NSW from a laptop has misunderstood this role. You're on campus most days, parents know you by name, and you're measured first on whether NSW students get a real shot at their HSC results. Revenue and growth follow. #### Who We Are At Contour, we’re reshaping education, one student at a time. Born from the frustration of students who knew the system could be better, we set out to build what we once wished existed: tutoring that actually works. Not generic classes. Not recycled notes. Not overpriced, overcrowded rooms with an out-of-touch teacher who couldn’t relate. But a complete ecosystem of tutoring, resources, and support, meticulously designed to help every student reach their full potential. Since 2020, over 10,000+ students have trusted Contour to guide their academic journey, and we’ve grown to over 300+ team members. We’ve produced hundreds of 99+ ATARs, tutored the World-Record UCAT scorer, and placed more students into medical school than any school in Australia. Our growth is a testament to the simple philosophy: Put the student first, always. Everything we design, from our world-class tutor-training programs to our purpose-built campuses, exists to help students master content faster, perform with confidence, and even rekindle the joy of learning. Contour is a group of three brands united by one goal: to give every student the best chance to achieve their full potential: - **Contour Education:** Reshaping how students master their high school subjects with small-group tutoring, structured resources, and 1-on-1 support across Maths, Science, and English. - **Contour Medprep:** Reshaping medical preparation with a proven, step-by-step pathway through the UCAT, interviews, and admissions, led by a team of 100+ medical students. - **Contour TestPrep:** Reshaping test preparation, starting with the selective entry exam, through rigorous tutoring, mock exams, and data-driven feedback to give students a decisive advantage. This is Contour. Built by students, for students. #### What You Will Do You'll carry NSW's number personally at launch, then build a team of sales representatives that carries it without you. - **Owning the sales funnel:** Run the NSW funnel end to end, enquiry through trial to enrolment, knowing the conversion rate at every stage. Act within the week when a stage drops, not at quarter end. - **Personal selling and team coaching:** Carry the close yourself in the first two terms, then hire, coach and exit NSW sales reps against the central quality bar until each one can hit target unsupervised. - **Revenue and budget ownership:** Own the NSW revenue number and manage the state budget, reporting honestly to the VP of Sales and Finance, and running spend within an agreed budget. - **Campus operations and staffing**: Lead the Campus Leaders and local operations team, roster and cover tutors across NSW, and set class times to local school timetables. - **Local people and compliance:** Handle classification, contracts, performance management and exits with the named P&C Business Partner, an…