Sr. Director, Design - Product & Experience

Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans, making it easy, fun, and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology, we're building a future where Bevi machines are everywhere people live, work, and connect. We've raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we've been rapidly growing year over year, saving over 1 billion bottles from waste. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development. Bevi is looking for a Senior Director, Product & Experience Design to lead the team that shapes how our products look, feel, and work, from the Bevi machine that houses your favorite drinks, to the screen experience that turns your selections into your go-to pour. We believe design isn't just how Bevi competes, it's how we win. The way our machines look and feel, and the way our interfaces guide someone through a choice, is often the difference between a drinker reaching for a plastic bottle or reaching for Bevi. This role owns that: you'll shape how the Bevi product shows up in the world - both in terms of physical industrial design and UI/UX design -and you'll have real influence over decisions that touch every product we ship. Everything you and your team do must have an incredibly close connection to our customers - they are your beacon in this role. Their needs/problems must be solved through a highly functional and beautifully designed set of products that bring our brand to life. You'll own design across two disciplines: industrial design and UI/UX design. You'll manage the designers who bring both to life, and you'll be the person who makes sure a Bevi machine feels like Bevi whether someone is touching the hardware or our digital components (both outward facing and to our service partners, technicians, and internal teams). This is a craft and leadership role in equal measure. You'll set the product design vision and standards, and you'll manage a team that needs a strong creative leader and a strong people manager at the same time. You’ll drive the team to find new ways to design and build. This role will partner closely with our Marketing and Brand Creative teams to ensure that our brand is brought to life cohesively. This role reports to the VP of Product and sits on the extended product leadership team. It will operate in close partnership with Product Management, Engineering, Quality, Manufacturing, and more. As Bevi's design function grows, there's room for this role to grow with it. What You'll Own Design Vision & Craft Define and maintain a coherent design language across Bevi's hardware and digital products, so the physical machine and the on-screen experience feel like they came from the same place. Set the bar for craft across industrial design and UI/UX, and be hands-on enough to raise it as well. Own CMF (color, material, finish) standards and decisions for hardware, in partnership with Product, Engineering, and Operations. Bring a strong point of view on where design should push Bevi's products forward, not just execute on what's asked. You should be comfortable not just engaging with Bevi’s executive team, but guiding them through the lens of design principles. The End-to-End Product Experience Own how every drinker, client, and partner experiences the Bevi product, from “the first look” through the choice, the pour, the taste, and the reason they come back. Everything they see, touch, taste, and feel should be unmistakably Bevi - and that shared essence is driven by you and your team. Treat user experience as the engine of product love. Great design drives repeat pours, advocacy, and in turn, a placement into a habit, and a habit into growth for Bevi. Design for the full journey Bevi takes folks on, from the drinkers who use our…