Senior Strategist

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Senior Strategist Location: Dubai, United Arab Emirates (O ffice presence expected 2-3 days per wee k) Please submit your CV in English THE OPPORTUNITY Looking to do the best work of your career? We’re building a team across 15 markets to own the brands social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how the brand shows up every day and create work that influences culture. You’ll move at newsroom speed with rigorous craft launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make the brand the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we’ll build culture not just content and do the best work of our careers. You'll lead the strategic direction for the brands social content, bringing together consumer insight, cultural intelligence, platform expertise, and brand purpose to inform creative work that genuinely connects. Y ou'll partner with creative, production, social media, and client teams to ensure every piece of social content is grounded in a clear, compelling strategic rationale. Your understanding of how people discover, consume, and share content on social platforms will be central to keeping the brands voice distinctive, relevant, and effective. THE ROLE You'll be the strategic engine behind the brands social presence, turning audience understanding, cultural signals, and platform data into briefs, frameworks, and recommendations that guide the creative team to produce stand-out work. Working across always-on content, campaign activations, creator partnerships, and reactive cultural moments, you'll ensure the brands social output is strategically coherent and creatively ambitious. We're looking for someone who can think at brand level and act at platform level, someone equally comfortable articulating a long-term content strategy as they are writing a sharp brief for a trending moment on TikTok. Success means social work that is rooted in real insight, aligned with the brand purpose, and demonstrably effective in driving engagement, conversation, and brand affinity. WHAT YOU'LL DO Lead social-first strategy for the brand, developing content strategies, campaign platforms, and always-on frameworks that connect brand purpose to audience behaviour on social Mine consumer, cultural, and category insight to identify opportunities for the brand to show up meaningfully in social conversations and cultural moments Translate platform data, social listening, and audience research into actionable creative briefs that give the team a clear strategic springboard Develop audience and community strategies that deepen the brands connection with diverse audiences across markets and platforms Partner with the creative team to shape ideas from brief through to execution, providing strategic input that sharpens and elevates the work Collaborate with social media managers to align strategic recommendation…