Senior Social Media Manager

Who We Are WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience. The opportunity: The Senior Social Media Manager is the agency's expert on social media, content distribution and influencer marketing. The role leads complex, multi-channel social programmes for senior clients, mentors Social Media Managers and Junior Social Media Managers, and partners with the Content and Press Lead on social strategy and growth. The Senior Social Media Manager balances creative ambition with measurable, data-driven outcomes. What you’ll be doing: Strategic leadership: Lead the planning and delivery of the agency's most complex social media programmes for senior clients Develop social strategy, content frameworks and best practices for the agency Mentor and develop Social Media Managers and Junior Social Media Managers; share trend knowledge and craft Champion continuous innovation in formats, platforms and emerging social technologies Senior client partnership: Act as senior advisor to clients on social strategy, content distribution and influencer integration Lead senior client meetings and presentations; defend creative ideas and platform recommendations Translate client business goals into long-term social strategies and measurable outcomes Be the guardian and shaper of brand voice, tone and visual identity across all social touchpoints Project oversight and quality: Manage social and influencer campaigns end-to-end; optimise in flight and produce post-campaign reports Quality-assure all major social content produced by the team — written and visual Oversee allocation of junior resources to maximise team performance and learning Contribute hands-on to content writing, briefing and quality assurance when required Commercial and operational ownership: Manage scope, estimates, billing and profitability for senior social projects Identify and act on opportunities to grow social revenue across the portfolio Contribute to new business pitches with the Content and Press Lead Using the Timesheet logging system to report worklogs and project status Proactively take part and clearly communicate through the full project lifecycles What we want from you: 5+ years of social media experience in an agency or in-house environment, including team mentoring Proven track record leading large-scale, strategic social media programmes with measurable business impact Deep expertise across all major social platforms, content formats and emerging technologies Strong commercial acumen — comfortable with scope, estimates, billing and supplier contracting Outstanding writing skills in Hungarian; fluent English — written and spoken Strategic thinker who balances creative ambition with data-driven outcomes Expert user of social analytics, social listening, scheduling and emerging AI tools Strong presentation, negotiation and senior stakeholder management skills Meta Blueprint or equivalent platform certifications are highly valued University degree, preferably in communication, marketing, media or related field To perform his/her job, an employee must have: Continuously developing professional/practical and literature knowledge Up-to-date knowledge of constantly changing and evolving IT trends and technolo…