Senior Social Media Manager

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Senior Social Media Manager Location: London , Hybrid 3 days per week About the role: Looking to do the best work of your career? Do it with Dove, one of the most respected global brands on social. We’re building a team across 15 markets to own Dove’s social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how Dove shows up every day and create work that influences culture. You’ll move at newsroom speed with rigorous craft—launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we’ll build culture—not just content—and do the best work of our careers. You'll be responsible for Dove UK's organic social media across key platforms, turning brand purpose into platform-native content that builds community, drives conversation, and earns attention. Based in Kingston with a hybrid working arrangement (minimum 3 days per week on-site), you'll partner with creatives, strategists, content creators, and the Dove UK brand team to ensure every post, reply, and cultural moment ladders up to a coherent, ambitious social strategy. We support flexible working and are open to different arrangements. We offer reasonable adjustments throughout the process. What you will be doing: Content and Channel Management: Lead the client's UK organic social media management across TikTok and Instagram , setting and maintaining a high standard for content quality, community management and brand consistency Plan and manage social content calendars, balancing always-on publishing with campaign activations, cultural moments, and reactive opportunities Write and review social copy, ensuring tone of voice is compelling, authentic to the brand, and tailored to each platform's conventions Monitor social channels and cultural conversations for opportunities to inject the client's voice into relevant moments, using social listening tools and cultural awareness to act quickly Community and Engagement: Build and grow the client's UK social communities, fostering genuine connection with audiences through proactive engagement, conversation, and community management Identify opportunities to surprise, delight, and add value for the client's audience through creative activations, partnerships, and real-time engagement Track trending topics, hashtags, and cultural events, assessing relevance and briefing the team on opportunities worth pursuing Strategy and Performance: Input into the client's organic social strategy, using a data-led approach to optimise content, formats, and publishing cadence for reach and engagement Track social performance metrics and input into regular reporting Use performance data and audience insight to continuously refine the content approach, testing new formats, topics, and creative treatments Advise the the client's UK brand team and wider studio on social best pr…