Senior Sales Operations Analyst

Our Purpose At SentinelOne, we are driven by a clear purpose: to give the advantage to those who secure our future. As AI reshapes how organizations build, operate, and innovate, the responsibility to protect them becomes more critical than ever. When you join SentinelOne, your work helps protect global enterprises, critical infrastructure, and the technologies shaping tomorrow. If you are motivated by meaningful challenges and want your impact to be real, measurable, and global, you will find purpose here. About Us SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real-time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters. Our teams are builders, problem-solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission-driven people, we invite you to help us build a safer future for humanity. What Are We Looking For? We’re looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes. As the Sales Operations Specialist at SentinelOne, you will play a critical role in optimizing how prospect and account data flows across our go-to-market systems. You will be responsible for designing, building, and maintaining scalable routing and data management processes that ensure records are accurately captured, matched, assigned, and maintained in Salesforce and LeanData. SentinelOne is seeking a Senior Sales Operations Analyst to support the sales team and all related tasks as we expand and be part of a transforming business in the AMER time zone (EST or PST) . This role requires strong technical expertise in LeanData and Salesforce, along with a deep understanding of data integrity, system integrations, and cross-functional operational alignment. The ideal candidate is detail-oriented, analytical, and passionate about building efficient, automated processes that improve data quality and drive operational excellence. What will you do? Primary responsibilities include: Design, build and maintain complex routing flows using LeanData’s FlowBuilder to ensure records are assigned accurately in real time Continuously refine routing logic to align with evolving go-to-market strategies and territory models Ensure data integrity across systems by managing matching rules, deduplication processes with the Data Governance team, and account alignment Utilize enrichment tools such as ZoomInfo and Dun & Bradstreet to enhance record completeness and for routing accuracy Monitor and resolve data discrepancies to maintain a clean and reliable CRM environment Partner with Sales, Marketing and Channel operation teams to translate go-to-market strategy into scalable routing workflows and automation Collaborate with CRM and marketing teams to ensure seamless data flow and system integrations Monitor routing performance and troubleshoot assignment failures and process gaps Identify bottlenecks or inefficiencies in system workflows and implement solutions that improve operational speed and accuracy Work closely with Sales and Revenue stakeholders to document business requirements and implement scalable solutions Continuously evaluate and improve routing framework, automation and data governance standards Serve as the primary point of contact for routing and data management inquiries in Jira What skills and knowle…