Senior Project Manager

Who We Are VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . WHO IS GTB? GTB (a VML company) is a global precision-marketing agency, creating ideas that inspire people to act. Founded in 2007 to accelerate performance for the world’s most iconic brands, GTB is part of WPP’s industry-leading network of companies driving creative transformation. GTB works across six continents with offices worldwide. GTB is in search of a Senior Project Manager-Retail Marketing & Incentives We are seeking an experienced and highly organized Senior Project Manager to drive operational and commercial excellence across our retail marketing portfolio. In this role, your primary function will be to lead project management from initial brief through final delivery, ensuring campaigns are executed on time, within scope, and on budget. You will apply your core project management competencies to a dynamic portfolio of initiatives, acting as the operational hub connecting internal marketing teams, agency partners, compliance officers, production vendors, and corporate stakeholders. The ideal candidate excels at structured project planning, cross functional facilitation, commercial governance, multi channel workflow management, and maintaining rigorous quality control across simultaneous tracks of work. What you’ll do: End to End Project Governance & Lifecycle Management Develop, maintain, and enforce master project schedules, milestones, and critical paths for complex retail marketing programs. Manage project scope, track deliverables, identify key dependencies, and proactively mitigate risks or bottlenecks to keep launches on schedule. Own the project margin by tracking out of scope requests, managing budget burn rates, and enforcing commercial governance. Establish centralized status dashboards, project documentation, and reporting cadences to keep senior leadership and cross functional teams informed. Cross Functional Facilitation & Stakeholder Coordination Serve as the primary operational point of contact across internal brand teams, creative agency partners, third party vendors, and corporate account leads. Lead recurring project status meetings, align competing priorities, and foster collaborative communication across all contributing groups. Balance team bandwidth and resource allocations across parallel initiatives to maintain high output without sacrificing accuracy. Monitor team utilisation and capacity, ensuring junior execution tasks are delegated appropriately to protect senior strategic time. Legal, Regulatory & Compliance Routing Manage multi tiered compliance and legal review processes a…