Senior Product Designer (Growth & Conversion)

**Remote | Full-time | B2B Contract | Europe / Ukraine** **About the Company** Our client is an international product company building and scaling B2C digital products for global markets. The company develops subscription-based SaaS products, web and mobile applications, and AI-powered solutions. The business is actively scaling and currently looking for several Product Designers to strengthen its product and UX capabilities across existing products. **About the Role** We are looking for a Senior Product Designer with a strong growth and performance mindset — someone who can design not only beautiful and intuitive interfaces, but also user experiences that directly impact conversion, activation, retention, and LTV. This role is ideal for a designer who has experience with B2C products, subscription flows, onboarding journeys, paywalls, A/B testing, and data-informed design decisions. **Responsibilities** - Design and improve user experiences for B2C digital products. - Work on onboarding flows, activation journeys, subscription paywalls, trial-to-paid conversion, retention mechanics, and monetization flows. - Translate user research, product analytics, and behavioral data into practical design solutions. - Create, test, and iterate on design hypotheses through A/B experiments. - Collaborate closely with Product Managers, Engineers, QA, UX Researchers, and other product stakeholders. - Build and maintain scalable design systems, components, and visual guidelines. - Improve key product metrics such as conversion, retention, engagement, and LTV. - Work across several products, as the company’s products are relatively compact and teams often support more than one product. **Requirements** - 3–5+ years of experience in Product Design / UX Design. - Strong experience with B2C digital products. - Proven experience designing performance-driven user flows: onboarding, subscription funnels, paywalls, CRO flows, trial-to-paid conversion, or retention journeys. - Hands-on experience with A/B testing and product experimentation. - Data-driven mindset and ability to work with user behavior data, analytics, and product metrics. - Advanced Figma skills: Auto Layout, Components, Variants, Variables, design systems, and developer-ready file organization. - Experience working with or building scalable design systems. - Strong communication skills and ability to explain design decisions to product, engineering, and leadership teams. - Fluent English. **Nice to Have** - Experience with B2C subscription products. - Experience in growth-focused or performance-driven product companies. - Experience with products for the US market. - Familiarity with AI-assisted design tools and workflows. - Experience working in remote, cross-functional teams. **Working Format** - Fully remote role. - Full-time cooperation. - B2B contract only. - Preferred location: Europe or Ukraine. - Flexible schedule with collaboration across European / Eastern European working hours. - The team usually operates within the 7:00–18:00 CET/EET window, with flexibility based on workload and collaboration needs. - No time tracker; the company uses self-reporting for project cost allocation. **Benefits** - 22 paid days off. - Paid public holidays. - Remote-first international environment. - Opportunity to work on global B2C products with large user bases. - Direct impact on product metrics and business outcomes.