Senior Marketing Manager (12 months fixed-term contract)

# **The Place for Talent** **About the opportunity:** **Purpose** The Senior Marketing Manager is responsible for supporting the delivery of the Office team’s strategic objectives through brand positioning, marketing / leasing campaigns for both stabilised and development assets, supporting new project origination and bids, investor and customer communications, events, digital and internal engagement. **What you'll be doing** ▪ Support the National Lead – Office Marketing and Customer Experience with the brand strategy for the overall office platform as it relates to the strategic objectives of the sector. ▪ Develop and implement a marketing plan for a portfolio of allocated office assets as it relates to the strategic asset plan, this includes the delivery of a place value proposition. This plan is focused on the retention and/or acquisition of tenant customers and should be done in collaboration with the PM / AM / DM teams and appointed agents to ensure our marketing plans support the strategic leasing objectives for the assets. ▪ Supporting the objectives of Strategic Asset Plans through the delivery of marketing collateral including information memorandums, brochures, presentations, CGIs, flythrough videos, photography, hoarding, websites, display suites and signage. ▪ Developing, monitoring and reporting on the financial elements of the marketing plans including recoverable and non-recoverable items and capital expenditure. ▪ Briefing and managing internal and external agency teams, consultants and preferred service providers and coordinating feedback with key stakeholders. ▪ Supporting the development of materials to showcase the capability and achievements of the Office team including case studies, award entries and capability presentations. ▪ Working with the PM/ AM / DM teams to drive occupancy through the acquisition of new customers and retention of existing customers in the Office portfolio. ▪ Working with the PM / AM / DM teams to respond to RFIs and RFPs and with the preparation of BIDs, supporting with customer presentations and major project presentation work. ▪ Participating in regular forums of collaboration to identify best practice opportunities and driving operational efficiency within the Marketing & Customer Experience team. ▪ Monitoring public relations across the Office portfolio. ▪ Coordination of social and external media for the assets. ▪ Coordinating and updating content for the Charter Hall and asset websites. ▪ Assisting with asset led communications as required for tenant customers. ▪ Providing regular reporting for key stakeholders as required. ▪ Working with the Investor Relations team to provide marketing support as it relates to the Office portfolio. ▪ Engaging with the broader Marketing & Placemaking and Property Management team to ensure consistency and efficiencies in our service delivery. ▪ Ensuring Group brand guidelines and messaging are applied consistently to all external facing marketing collateral and to a high quality. ▪ Branding for Charter Hall Office, assets and associated services eg ReCharge, ExChange. ▪ Promoting Office sector brand positioning and messaging through marketing initiatives and opportunities. ▪ Proactively seeking out ways to raise the Charter Hall brand within the Office sector ▪ Development of case studies for Office. **Benefits that matter** Our people share in our success. From employee share ownership to career development, we back our people for the long term. - **Wealth:** Short and long-term incentives, salary continuance and crisis insurance, employee securities and salary packaging. - **Family:** 20 weeks paid primary carers leave, 10 weeks secondary carers leave, parental transition support, school holiday programs. - **Well-being:** Sonder 24/7 EAP, Tuesday breakfasts, wellbeing leave, WELL-accredited workplaces and AIA Vitality. - **Learning:** On-the-job experiences, 24/7 online learning, mentoring and coaching. - **Leave:** Birthday leave, purch…