Senior Manager, Product Marketing

Why should you consider joining Auvik? You want to work at a company that is building impactful, relevant technology. Auvik’s network management software helps IT teams by automating time-consuming tasks, streamlining operations, and mitigating risk. It’s more important than ever to be able to remotely monitor and manage network infrastructure, and with Auvik, IT professionals have that essential visibility and control. You want to work with a leadership team who are transparent and trustworthy. Our senior leaders have a vision for Auvik. They are experienced, knowledgeable, approachable, and consistently working hard to drive success, both for the company and the team of people who make it happen. You want to work with a product customers love. People rave about what we’ve built. Our customers are smart, aspirational, and highly technical. It pays to get the details right. You want regular opportunities for learning and growth. With ongoing feedback from leadership, you’ll find that Auvik encourages you to be your very best. Our onboarding process is thorough and informative because we want to make sure you’re prepared to have a great work experience. We also have programs designed to help you take the next steps you want for your career. You want the flexibility to manage your work, your way. We’re a fully distributed team and we’re prepared to continue to support working from home (or the space you choose!). We trust you to get the job done where you feel most comfortable and effective. What’s this role about? We're looking for a Product Marketing leader to define and execute Auvik's Product Marketing strategy, ensuring our products are positioned to win in the market and drive sustainable business growth. This is a true player-coach role. You'll lead and develop a team of Product Marketing Managers while remaining actively involved in product launches, positioning and messaging, and go-to-market strategy for our most strategic initiatives. You'll establish the vision, priorities, and operating model for the Product Marketing function while continuing to contribute directly where your expertise has the greatest impact. Working closely with Product, Sales, Customer Success, Marketing, and Executive Leadership, you'll represent the voice of the customer, influence product direction, shape company-wide go-to-market strategy, and ensure the Product Marketing team delivers consistent, scalable, and measurable business outcomes. What will I be doing? Own Product Marketing strategy and execution Own the Product Marketing strategy across Auvik's portfolio, ensuring alignment with company growth objectives. Define positioning, messaging, and go-to-market strategies that clearly differentiate Auvik in the market. Personally lead the company's most strategic product launches while enabling the team to execute across the broader portfolio. Partner closely with Product Management to influence product strategy and roadmap decisions through customer, market, and competitive insights. Ensure customer-facing teams are equipped with the messaging, enablement, and content needed to drive successful customer outcomes. Drive business outcomes Partner with Product, Sales, Marketing, and Customer Success leaders to align go-to-market strategy across the customer lifecycle. Own Product Marketing's contribution to business outcomes, including product adoption, pipeline, customer expansion, competitive positioning, and revenue growth. Define success metrics, measure team and program performance, and continuously evolve Product Marketing strategy, programs, and processes to improve results. Foster alignment across functions to ensure consistent execution and a seamless customer experience. Lead and grow the Product Marketing function Lead, coach, and develop a high-performing team of Product Marketing Managers, fostering growth, accountability, and strong execution. Contribute to setting strategic direction, priorities, and operating cadence for the…