Senior Manager, PR & Influencer

**Our Mission** **Prose is truly custom hair and skin care made-to-order—just for you.** Our line of custom products are made by an in-house, Paris-based R&D team of gifted chemists who combine natural ingredients in innovative ways alongside dermatologists, giving consumers clean skin care, hair care and impeccable results. At the heart of Prose’s success is **Singular, its proprietary AI-powered beauty-tech platform,** which has revolutionized personalized beauty at scale. Marrying a technology-driven approach with an apothecary-style concept, all Prose hair and skin care products are personalized to your one-of-a-kind hair, skin, goals and environment. We’re a company that wants to change beauty practices, so we’re changing the way beauty companies practice. **As a certified B Corporation, a Public Benefit Corporation and Climate Neutral**, we’re proving that good business is always sustainable. With Prose, there’s nothing sacrificed to bring you great products—not trees, materials, wages, or performance. ### **Prose & Singular in Numbers** - Founded in **2017**, with hubs in Paris, New York, and Los Angeles - **10M+** consultations completed - **2M** customers and **350K** active subscribers - **21M** custom products made, with **1M+** unique formulas - **350+** team members across disciplines - **$600M+** in lifetime sales, with **$165M+** revenue in 2024 - **Profitable since 2024** Discover our **Company Culture** on Welcome to the Jungle[here](https://www.welcometothejungle.com/en/companies/prose) Discover our **Company Mission & Vision** in video [here](https://www.youtube.com/watch?v=TwLYulX9wBU) Prose is looking for a Senior Manager, PR & Influence to lead the brand’s earned media, influencer, SEO/LLM content, and partnerships strategy. This is a senior, cross-functional role responsible for building Prose’s external presence, protecting its reputation, and deepening relationships with the media, creator, and partner communities that shape how customers discover and trust the brand. This role will manage three direct relationships: our PR agency, SEO/LLM agency, and our Community Manager. You will work closely with Brand, Growth, Social, and Product teams to ensure communications efforts are integrated, on-brand, and driving measurable results. The ideal candidate is a seasoned communications leader who brings deep PR instincts, crisis-readiness, a strong influencer network, and a genuine curiosity about how content and AI search are reshaping brand visibility. You are equally comfortable pitching a journalist, coaching an agency, briefing a creator, and analyzing LLM citation data. # **Key Responsibilities** ## **PR & Earned Media** - Own the earned media strategy for Prose, driving consistent, high-quality coverage across beauty, wellness, lifestyle, and business press - Manage the day-to-day relationship with PR agency, including strategy alignment, execution, performance management, and budget oversight - Support media relations in partnership with the agency where needed, e.g. trade outreach, etc. - Develop and maintain relationships with key journalists, editors, and media contacts across target verticals - Oversee spokesperson preparation, including talking points, interview prep, and executive visibility programming - Oversee thought leadership strategy for Prose leadership across earned channels - Oversee the awards and industry recognition calendar, identifying and submitting for relevant opportunities - Lead internal crisis communications: serve as the first point of contact for reputation issues, develop reactive statements and holding positions, and coordinate cross-functional response across PR, Social, Community, CX and Legal - Monitor the media and cultural landscape for emerging risks, opportunities, and brand-relevant moments ## **Influencer** - Own Prose’s influencer strategy, with a focus on performance and organic micro and mid-tier creators whose audiences and values authentically align with th…