Senior Global Channel Enablement & Communications Specialist

**Senior Global Channel Enablement & Communications Specialist** RSA provides trusted identity and access management for 12,000 organizations around the world, managing 25 million enterprise identities and providing secure, convenient access to millions of users. RSA specializes in empowering security-first organizations in financial services, healthcare, energy, technology services, and other industries to thrive in a digital world, delivering complete capabilities for modern authentication, access, lifecycle management, and identity governance. Whether in the cloud or on-premises, RSA connects people with the digital resources they depend on everywhere they live, work, and play. For decades, RSA has pioneered many of the encryption, authentication, and identity federation technologies that still power the internet. And now RSA is transforming the industry yet again, paving the way for the future of digital identity through the RSA Unified Identity Platform; next-generation hybrid and cloud solutions; the first ever and only multi-functional, passwordless hardware authenticator; and a frictionless, mobile-optimized experience for the modern workforce. If you are self-motivated and looking for a fast-paced challenge doing something that truly matters, come join our winning team! For more information, go to rsa.com. RSA is seeking a channel-first GTM leader to own global channel communications, partner and distribution enablement, and partner-facing messaging across the Americas & International global audiences. This is a role for a highly self-motivated builder — someone who thrives in a greenfield environment, is energised by the opportunity to define the framework from scratch, and takes genuine ownership of outcomes without waiting to be directed. As RSA's channel organisation continues to scale, the right person will lay the foundations of a broader Global Channel Enablement function, with the potential to build and lead as the program matures. This role reports to the Head of Channel Operations within the marketing and growth organisation and exists to solve a gap consistently voiced by the channel community: partners do not clearly understand what RSA does, why RSA wins, and how to strategically partner with RSA. You will translate RSA strategy, product marketing, and channel priorities into channel-ready positioning, talk tracks, and enablement that drive partner clarity, confidence, and execution. You will lead the Global Channel Enablement strategy and communication plan and RSA's main communication tool — the RSA Partner Portal. You will also lead and manage content for events such as Partner Councils, creating a structured feedback loop that improves partner experience and partner performance. This is a channel readiness and partner productivity role tied to measurable outcomes. **Principal Responsibilities:** **1) Own the partner-facing “Why RSA” story and channel messaging** ● Build and maintain RSA’s partner-facing messaging architecture, including “Why RSA,” category value, differentiation, competitive positioning, case studies, and proof points. ● Translate product marketing into partner language, with guidance by partner type (reseller, MSP, SI, distributor),by motion (net-new, expansion, renewal) and by ICP buyer persona. ● Develop concise partner talk tracks, elevator pitches, and objection handling aligned across channel sales, distribution, and field teams based on field and internal feedback. **2) Global channel communications engine** ● Own the global channel communications strategy and calendar, coordinating program updates, launches, enablement releases, and partner portal/PRM messaging into a consistent cadence. ● Create partner communications that drive clarity and action, including newsletters, launch kits, partner portal updates, webinars, and distributor communications. ● Build frictionless selling guides and FAQs that help partners complete key workflows and take action. **3) Partner and distrib…