Senior Director Sales

**WHO WE ARE** Finalsite is the most valued partner for K–12 schools to build trust, strengthen community, and grow enrollment. Ranked among the best EdTech Companies in America, Finalsite supports more than 7,000 schools and districts worldwide with an integrated platform for websites, communications, mobile apps, enrollment, and marketing services. Headquartered in Glastonbury, Connecticut, Finalsite is a global company with employees working remotely across nearly every U.S. state, as well as throughout Europe, South America, and Asia. We believe people do their best work when they feel supported, connected, and empowered to grow. That’s why we invest in our employees through competitive benefits, professional development opportunities, and a collaborative culture built on partnership and purpose. Whether you’re looking to expand your skills, take on new challenges, or make a meaningful impact in education, Finalsite offers the opportunity to grow your career while helping schools thrive. At Finalsite, every interaction matters — with our clients, with each other, and with the schools and families we serve. Join us and help shape stronger school communities around the world ##### **SUMMARY** The Senior Director of Sales is a hands-on, front-line sales leader responsible for building, coaching, and scaling a team of individual-contributor Education Sales Consultants focused on Finalsite’s Tier 1, Tier 2, and Tier 3 public school district segments. This leader owns full-lifecycle selling across the segment — from outbound prospecting and new-logo acquisition through cross-selling and expanding relationships with existing clients — and is accountable for new-business growth and account expansion. Reporting to the Chief Sales Officer, the Senior Director operates as both a strategic leader and a deeply involved coach, engaged directly in deal strategy, pipeline generation, and team development, and partners closely with Marketing, Business Development, and Customer Success leaders to drive pipeline, win new districts, and grow the existing client base so the segment consistently exceeds its growth targets. ##### **LOCATION** 100% Remote - Anywhere within the US ##### **RESPONSIBILITIES** - Lead, coach, and develop a team of individual-contributor Education Sales Consultants selling Finalsite’s full product portfolio into Tier 1, Tier 2, and Tier 3 public school districts. - Own the segment’s full sales lifecycle — from outbound prospecting and new-logo acquisition through cross-sell, upsell, and expansion within the existing client base. - Carry and deliver against the team’s new-business and expansion (cross-sell and upsell) targets, driving consistent quarter-over-quarter performance. - Provide hands-on, front-line coaching — including live call coaching, deal strategy sessions, and pipeline reviews — to elevate individual and team performance across the entire selling motion. - Recruit, hire, onboard, and ramp Education Sales Consultants, building team capacity ahead of growth targets. - Partner closely with Marketing and Business Development to build, qualify, and convert pipeline, ensuring tight alignment between demand generation, outbound prospecting, and field selling. - Partner closely with Customer Success to surface and win cross-sell and expansion opportunities in the existing client base, coordinating on account health and a seamless client experience, with Customer Success owning renewals. - Develop and continuously refine sales playbooks, methodologies, and qualification frameworks tailored to the public school district buying and budgeting process. - Forecast pipeline and revenue with precision, reporting regularly on KPIs, conversion rates, expansion, and team performance to the Chief Sales Officer and broader leadership. - Lead and facilitate weekly, monthly, and quarterly business reviews to align the team on goals, blockers, and strategy. - Ensure Finalsite’s product vision, value, competitive differentiati…