Senior Creative, Influencer Marketing

About Collectively: Collectively - part of the Brandtech Group (formerly You & Mr. Jones) - is the global leader in influencer marketing; combining strategy, creative, and technology to deliver the most innovative influencer work. We partner with forward-thinking brands in technology, fashion, retail, gaming, entertainment, consumer goods, and more to build deeply integrated social activation strategies that drive relevance, awareness, and sales. Our work has been recognized by top publications including The Wall Street Journal, Fast Company, Digiday, AdAge, and Business INSIDER, among others. We’ve also earned Effie, Webby, Glossy, IMA Fast Company, and OMMA awards for our programs. Collectively is known across the industry as the partner who delivers the most creative, strategic, and effective programs, with the most sophisticated analysis and paid social offerings. But most importantly, we’re known to be genuinely committed partners to our clients, many of whom have worked with us for multiple years. We aspire to continue to provide an excellent workplace for our teams while delivering the industry’s most ambitious and thoughtful influencer collaborations. In 2020, we were named by Built In Bay Area as one of the Best Small Companies to work for. About This Opportunity We’re looking for a Senior Creative, Influencer to join our Strategic & Creative Development (SCD) function—an inter-team force designed to elevate Collectively’s competitive, high-stakes, and creatively ambitious work. As a core member of Strategic & Creative Development, you’ll help lead the ideation and conceptual development behind our biggest opportunities: competitive RFPs, big-bet pitches, multi-platform campaigns, and high-visibility client initiatives. You’ll bring a deep understanding of creator culture, digital trends, and social storytelling to develop bold, resonant creative ideas built on genuine tension—the kind that stops thumbs, sparks conversation, and wins over audiences on their own terms. This role sits within a hybrid Business Development + Client Strategy team, offering a unique vantage point at the intersection of creative thinking, cultural insight, and growth-driving business impact. About Strategic & Creative Development The Strategic & Creative Development function was built to sharpen how the agency shows up in moments that define our growth. SCD leads creative development across competitive pitches and marquee programs, partnering closely with Strategy, Business Development, Client Partnerships, and Analytics to bring clarity, craft, and cultural fluency to every RFP. This role will play an active part in shaping and advancing what “best-in-class” looks like for our creative discipline. What You’ll Do Lead Creative for Our Biggest Swings — You’ll develop bold, tension-driven concepts that form the creative backbone of our most competitive pitches and flagship client programs. This means generating ideas that are platform-native, digitally fluent, and built on real cultural friction—transforming strategic territories into campaigns that earn attention, spark conversation, and resonate deeply with digital audiences who can smell inauthenticity from a mile away. And while social is home base, you’re equally comfortable thinking beyond it: from influencer-led events and experiential activations to influencer-led TV spots and fully integrated campaigns that show up everywhere a brand needs to be. Turn Insights into Ideas — Great creative doesn’t start from a blank page—it starts from a tension. You’ll work closely with strategists to absorb audience research, digital trend signals, and category context, then transform that raw material into ideas with genuine creative conflict at their core: the friction between what a brand stands for and what culture is demanding, between what audiences expect and what surprises them, between the familiar and the unexpected. That tension is what makes ideas magnetic. Bridge Creative and Strategy —…