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Senior Associate, Growth Marketing

Harry's · New York, NY
Full-timeGrowth Marketing Marketing & Media$128,000–$173,000/yr
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About the Senior Associate Growth Marketing role

Senior Associate Growth Marketing positions focus on delivering results in their domain. This page aggregates open Senior Associate Growth Marketing roles and what employers typically expect.

About Harry’s Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources. Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, Mando, and Coterie. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date. We build brands that move fast and think big — and we hire people who are curious about AI, willing to experiment with it in their day-to-day work, and excited to accelerate what's possible. We prioritize giving our team the tools, training, and space to build real fluency, so you grow alongside the technology and help shape how we use it. About the Role We are seeking a Growth Marketing Manager to run paid search & social channel efforts across both Harry’s and Flamingo brands. In this highly data-driven, analytical role, you will own the strategy, creative development, execution, and optimization to drive profitable growth through managing digital marketing campaigns across Meta, Google, Tik Tok, Reddit, etc). You will run programs that have a direct impact on the growth of Harry’s omni-channel business through your management of these existing channels, while exploring other marketing channels that will drive new customer acquisition. Responsibilities: Define strategy, manage, and efficiently scale customer acquisition, primarily through Meta & Google Lead and perform campaign planning, execution and optimization to deliver sales and ROI targets Set and manage monthly and yearly goals for profitable growth in new customer acquisition in the channels you lead Track and report on performance, identifying key wins and learnings to advise future campaigns Identify opportunities to expand into new digital channels Work cross-functionally on projects across Harry’s and Flamingo portfolio of products Track emerging trends and identify new, innovative ways to evolve our growth marketing strategy, grow the audience and drive new customers This might describe you: Bachelor’s degree, or equivalent experience 3-5 years of growth marketing experience, hands on, executing, and optimizing on ad campaigns based on data trends (bonus for in-house growth experience at a DTC company) Intensely data-driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action. Motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks Experience working with complex omni-channel attribution models Who you will work with: Report to Director of Growth Marketing Work side-by-side with a best-in-class Growth team - Performance Marketing, Creative Development, and Analytics Internal teams at Harry’s including Product, Lifecycle & Engagement, Brand Marketing, and more Manage external vendors and agency partners across various marketing channels and tools Benefits and perks Medical, dental, and visio…

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

GOSalesData Analysis

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About Harry's

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