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Senior Associate, Consumer Promotions Strategy

DoorDash Canada · Toronto
Full-time412 Growth MarketingConstruction$94,000–$126,000/yr
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About the Senior Associate Consumer Promotion Strategy role

Senior Associate Consumer Promotion Strategy positions focus on delivering results in their domain. This page aggregates open Senior Associate Consumer Promotion Strategy roles and what employers typically expect.

About the Team DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. The Consumer Promotions Strategy team utilizes insights from data and hypothesis on consumer behavior to conceptualize, launch and optimize highly visible promotional campaigns that acquire, activate and retain consumers on the DoorDash platform across in-app and CRM channels. We own performance metrics related to incremental volume and efficiency from promotions and manage the overall promotional budget for Canada. About the Role We are looking for a Senior Associate to guide our consumer promotional campaigns and engage our consumers. A/B testing. We You will execute highly visible consumer campaigns across in-app and CRM channels to drive business growth and work to optimize them through experimentation and analyze a variety of complex data to obtain insights on consumer behavior and design targeted promotions that move our key success metrics. You will report to a Manager, Promotion Strategy on the Promotions Strategy team. You're excited about this opportunity because you will… Solve one of the company's hardest challenges: balancing growth with profitability Work with complex data sets to uncover valuable insights, and then use those insights to positively influence order rates of consumers Develop and launch promotional campaigns, including determining the optimal targeting, offer constructs, and in-app surfaces to drive activation, order frequency and retention. Run experiments and A/B tests to understand incrementality and optimize the consumer lifecycle Perform analysis to balance in-campaign incrementality with efficiency, long-term retention and payback Report on weekly campaign performance, perform deep dives as needed, and work on campaign readouts Work on cross-functional programs with Strategy & Operations (S&O), CRM, Analytics, Product and Brand Marketing Roll up your sleeves to solve weekly trends to improve conversion or volume by recommending tactics rooted in data along with surfacing their trade-offs We're excited about you because you have… A Bachelor's degree or equivalent working experience 3-4 years of experience in pricing and promotions, growth marketing, marketing analytics, management consulting or business analytics Strong analytical skills with intermediate to advanced SQL skills; you can write queries from scratch to pull your own data and glean valuable insights Experience digging into large data sets to translate data into valuable business insights to make recommendations Experience with dashboarding tools (Mode, Sigma or Tableau) You can see the big picture of “why” and execute at the lowest level of detail to fully achieve the objectives to hit business key metrics You possess a strong bias for action and can balance accuracy with speed Compensation Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location. DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package for all regular employees, that includes paid time off, paid parental leave, wellness benefit and several paid holidays. Additionally, for full-time employees, DoorDash offers medical, dental, and vision benefits, disability and basic life insurance, an RRSP including an employer match, and a mental health program, among others. To learn more about our benefits, visit our careers page here . The base pay for this position ranges from our lowest geographical market up to our highest geographical market within British Columbia. $87,000 — $108,500 CAD About DoorDash At DoorDash, our mission to empower local economies…

Salary estimate

$94,000 – $126,000/yr
Provided by the employer.

Skills for this role

SQLTableau

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About DoorDash Canada

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