Sales Manager - Casablanca

This is a remote position. The Sales Manager – Casablanca is responsible for driving occupancy and revenue growth across KOFISI Casablanca centre. Reporting to the VP Commercial, the role owns the full sales cycle — from lead generation and broker relationship management through to proposal, negotiation, and deal closure — while leading and developing the local sales team. This is a proactive, commercially driven role for someone with a strong track record in B2B sales, an understanding of the North Africa / Francophone workspace and property ecosystem, and the relationship skills to build a broker network that consistently generates qualified opportunities. The right candidate is confident, self-directed, and willing to travel wherever key commercial decisions are being made. ### Key Responsibilities 1. Occupancy & Revenue Growth - Own and be accountable for achieving agreed occupancy targets across KOFISI Casablanca centre. - Develop and implement a commercial sales plan in partnership with the VP Commercial, aligned to KOFISI North Africa / Francophone growth targets. - Monitor sales ratios, conversion rates, and pipeline velocity; adjust tactics to ensure targets are consistently met. - Assist the sales team in closing prospective deals, including attending client meetings and leading final negotiations where required. - Support client flexibility on lease terms where commercially appropriate, working within KOFISI guidelines to close and retain business. - Maintain a clear understanding of how flexible workspaces fit within the broader property and leasing ecosystem in the Casablanca market. 1. Pipeline Development & Proactive Business Development - Consistently identify, research, and approach traditional occupiers in Casablanca that are suited to KOFISI product. - Identify and engage multinational companies entering or expanding in Morocco and Francophone Africa, as well as local corporates approaching lease renewal, positioning KOFISI as the preferred flexible workspace solution. - Generate qualified leads through close collaboration with the marketing team, industry events and forums in Casablanca, and direct outreach to target companies. - Coordinate lead distribution to the business development team and ensure consistent follow-up to maximize conversion. - Work with the VP Commercial to identify new market opportunities and ensure the right collateral and proposals are in place to support them. - Gather and channel client feedback to the relevant internal teams to inform product and service improvements. 1. Broker Relationship Management - Build and manage a broker network across Casablanca’s commercial property market, including local Moroccan brokers, French and European firms with Casablanca mandates, and consultants advising multinationals on Francophone Africa entry. - Build a strong, reliable broker network that consistently generates qualified occupier opportunities and supports pipeline growth. - Act as KOFISI primary commercial point of contact for broker partners in Casablanca; ensure brokers are well-briefed on KOFISI product, pricing, and availability at all times. - Attend broker events, briefings, and industry forums in Casablanca to maintain visibility and position KOFISI as the preferred flexible workspace partner. - Track broker-sourced pipeline separately, measure contribution to overall occupancy, and report performance to the VP Commercial. 1. Deal Closing & Strategic Travel - Lead and close high-value commercial negotiations, representing KOFISI with confidence at the decision-making level. - Travel wherever key commercial decisions are being made — including markets such as Paris, Dubai, or an occupier’s European or regional headquarters — to represent KOFISI and lead deal closure discussions. - Ensure all proposals and presentations sent to prospective clients are compelling, accurate, and tailored to the client’s specific needs. - Support client account management meetings with key accounts…