Product Marketing Lead

Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications. Since our public launch, we've crossed $100M in ARR and grown to over 10M users across 190+ countries , who have built 12M+ applications on Emergent. We're backed by Creaegis, Claypond, Sentinel Global, Khosla Ventures, SoftBank, Google, Lightspeed, Prosus, Together, and Y Combinator. We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, IIT & IIM alumni, and leaders from Google, Amazon, and Dropbox. We're hiring builders who want ownership, speed, and impact at global scale. What You'll Do: Own positioning and narrative for Emergent, translating what our agents can actually do into language that lands with developers, founders, and enterprises alike Lead go-to-market for new products and features, from messaging and launch strategy to sales enablement and customer-facing content Partner closely with product and engineering to stay ahead of the roadmap, so marketing never plays catch-up Build the category story, helping define what autonomous software development means before the rest of the market figures it out Turn user stories, usage data, and competitive signal into sharp, memorable campaigns and content Work hand-in-hand with sales to arm them with the pitch, positioning, and proof points that actually close deals Shape how Emergent shows up everywhere, including website, socials, decks, and press, with a voice that feels unmistakably ours Build the muscle for this function from the ground up: process, playbooks, and a team over time What We're Looking For: 8+ years of experience in product marketing or brand marketing, ideally a mix of both, at a high-growth startup or consumer/tech brand A track record of owning narrative and positioning for a product or brand, not just running campaigns, but shaping how people think and talk about something Sharp storytelling instincts, someone who can take something technical and complex and make it feel obvious and exciting Comfort working close to product and engineering. You don't need to write code, but you need to understand what we're building well enough to sell it An entrepreneurial streak, you'll be building this function, not inheriting one Excellent writing and communication chops. This role lives and dies by how well you tell a story Good to Have: Experience marketing a technical or developer-facing product Background in a category-defining or category-creating company Experience building a marketing function from scratch Benefits and Perks: Daily Meals: Lunch and Dinner provided Family Insurance: 3 Lakhs worth of coverage for you and your family Unlimited Paid Time Off: Take the time you need to recharge and come back refreshed Flexible Working Hours: Work arrangements that fit your life and commitments Let's build the future of software together.