Product Manager – BrainWatch Clinical & Evidence Strategy

Position Summary The Product Manager, BrainWatch (Clinical & Evidence Strategy) is responsible for advancing the clinical credibility, evidence generation, and real-world adoption of the BrainWatch platform. This strategic role bridges Product Management, Clinical/Medical Education, and Commercial teams, ensuring that product development, clinical validation, and customer feedback are closely aligned. This position focuses on post-market clinical research, evidence development, workflow definition, and field-driven product insights. The role ultimately owns clinical product-market fit, ensuring BrainWatch is clinically validated, workflow-aligned, and evidence-backed to support adoption and differentiation. Key Responsibilities This list is not exhaustive, and other duties may be assigned. Clinical Evidence & Research Strategy Define and support the clinical evidence strategy for BrainWatch in partnership with Product Management, Clinical, and Regulatory teams Identify key evidence gaps required for adoption, reimbursement, and competitive differentiation Support design and execution of post-market clinical studies (investigator-initiated and sponsored), data collection initiatives, and pilot programs Partner with clinicians and internal teams to translate outputs into clinical evaluation reports, publications, podium presentations, and marketing/product claims Define clinically meaningful, evidence-backed product claims in partnership with Regulatory and Clinical teams Translate clinical data into clear, defensible claim frameworks for downstream use Ensure consistency and integrity of clinical claims across all materials and studies Clinical Use Case, Workflow & Adoption Define and validate target clinical use cases (e.g., ICU monitoring, ED triage, step-down settings) Map end-to-end clinical workflows to identify adoption barriers, inefficiencies, and training gaps Partner with Product Management and downstream teams to ensure workflow needs inform product design and field execution Design and execute early adopter and lighthouse site programs in partnership with strategic customers Validate workflows, generate real-world evidence, and refine clinical use cases; translate learnings into scalable adoption models Market Intelligence & Competitive Clinical Strategy Analyse competitor clinical evidence, claims, and study designs; identify differentiation opportunities for BrainWatch Shape evidence generation strategy to support competitive positioning and cross-functional competitive readiness Establish structured processes to capture clinical feedback, workflow challenges, and outcome data Translate insights into actionable product inputs and prioritized evidence generation opportunities; ensure closed-loop communication to the field Voice of Customer & KOL Engagement (Shared Ownership) Support and participate in advisory boards, Key Opinion Leader (KOL) engagement activities, and product feedback sessions Collaborate with Regional Marketing and Product teams to capture and synthesize clinician insights Support development of clinically accurate materials (scientific presentations, study summaries, publications, clinical use cases) in partnership with Marketing and Medical Education Ensure clinical integrity and alignment across materials. Quality & Culture Remain up to date and comply with all Quality System procedures relevant to the role, ensuring adherence to company standards and regulatory requirements Contribute to the team's success by embracing our North Star guiding principles and behaviors, actively participating in a culture that puts our Patient first. Demonstrate exceptional teamwork, agility, accountability, and respect, cultivating an environment where collaboration and continuous improvement thrive. Stakeholder Management Key Stakeholders: Clinical Specialists and KOLs Product Management (Upstream & Downstream) Global and Regional Marketing teams Sales and Sales Leadership General Manager, EMEA/APAC Sales Ena…