Principal, Product Manager- Data/ML

WHAT YOU’LL DO Viant® (NASDAQ: DSP) is a leading advertising software company that enables marketers to plan, execute and measure omnichannel ad campaigns through a cloud-based platform. We are looking for a Principal Product Manager (Tech.) who will envision, shape and drive the future of all audience planning, activation and optimization solutions offered by the Viant DSP. As a product and technology leader, you will lead all aspects of product development and delivery for your products and programs. You will own the product vision, strategy, definition, and delivery to market drawing upon your understanding of technical product management and business expertise to define and rapidly execute on iterative improvements. THE DAY-TO-DAY Own and drive the strategy, roadmap, and execution to deliver products to market Lead end-to-end product management efforts for Viant DSP's suite of audience and data products Work closely with cross-functional teams internally as well as customers externally to understand pain points and underserved needs to identify opportunities Build differentiated requirements, phase them out, and own the roadmap for audience and data products within Viant DSP's self-serve media buying platform Manage dependencies with other aspects within the technical environment and track development work against expected deliverables Collaborate with cross-functional teams to continually ship functionality to successful outcome Generate strategic and innovative product ideas and drive implementation Perform in-depth research on competitive offerings within the DSP market Effectively communicate relevant KPIs to key stakeholders GREAT TO HAVE 7+ years of experience as a product manager 2+ years of online advertising experience Demonstrated ability to figure out solutions to complex problems, using sound judgement to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative Demonstrated understanding of the techniques and methods of product discovery and product delivery Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship Experience with audience planning, activation and optimization solutions within the online media and advertising space Ad Tech experience or understanding of Ad Networks, Exchanges, Real-time Bidding, Programmatic, Demand Side Platforms, Supply Side Platforms, Data Management Platforms, onboarding and Identity Management preferred Familiarity with AI/ML, agentic systems, and optimizing workflows is a plus LIFE AT VIANT Investing in our employee’s professional growth is important to us, but so is investing in their well-being. That’s why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance , paid parental leave and unlimited PTO and more. Base compensation range: $180,000 - $250,000 In accordance with California law, the range provided is Viant’s reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education. #LI-KP1 About Viant Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com. Viant is an equal opportunity employer and makes employment decisions on the basis of merit. Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective…