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Principal, eCommerce site merchandising

Coupang · Taipei
Full-timeMarketingGeneral$128,000–$173,000/yr
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About the Principal Ecommerce Site Merchandising role

Principal Ecommerce Site Merchandising positions focus on delivering results in their domain. This page aggregates open Principal Ecommerce Site Merchandising roles and what employers typically expect.

職務摘要(Job Description Summary) 主導公司整體行銷策略制定,透過分析行銷活動成效,提出改善方案與優化方向,以支持 Coupang 中長期商業策略及業績目標的達成 主要工作內容(What You Will Do) 1. 以顧客體驗為核心 每天以提升 Customer Experience 為出發點。 • 先定義顧客需求 • 再反推解決方案 • 運用內外部數據了解顧客及市場 建立能讓顧客驚豔(WOW)的體驗。 2. 行銷活動與促銷規劃 與內外部團隊合作: • 發想行銷活動 • 制定促銷計畫 • 執行站內 Campaign 依據 Merchandising Calendar: • 規劃活動 • 追蹤成效 • 透過數據分析持續優化客戶體驗 3. 負責核心營運指標 • 設定並管理關鍵 KPI: • 業績指標(Top Line) • Orders(訂單數) • GMV(Gross Merchandise Value,商品交易總額) 顧客行為指標 • Inflow(流量導入) • Conversion(轉換率) • Retention(留存率) • 其他相關指標 制定並執行策略以達成目標。 4. 跨部門流程優化 建立及優化工作流程: • Business Team • Marketing Team • Category Team • Design Team • Product Team 提升協作效率及執行速度。

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Resume tips for Principal Ecommerce Site Merchandising applicants

Interview preparation

Prepare concrete STAR-format stories that show Principal Ecommerce Site Merchandising outcomes you drove.

Research the employer's product and recent news before the interview.

Be ready to explain how you'd approach a typical Principal Ecommerce Site Merchandising problem end to end.

Have thoughtful questions ready about the team, tools and success metrics.

About Coupang

Coupang is actively hiring on Jobedly. Explore their open roles and what it's like to work there.

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