Paid Social Manager

Summary Ignite Visibility is looking for a highly skilled full-time Paid Social Media Manager to join our fast-growing and fully remote digital marketing agency, based in San Diego. This position is a great opportunity for an individual with demonstrated paid social ad management excellence to apply and grow their skills on large-budget paid social media campaigns while working with a talented team, advanced processes, and interesting clients. The Paid Social Media Manager will be responsible for leading medium, enterprise, franchise, and multi-location client media strategy, monitoring performance, and reporting to clients. The Paid Social Media Manager will also be expected to directly manage high-value client initiatives and provide strategic guidance for a team of Paid Media professionals. Position Responsibilities Lead paid social (Facebook) advertising strategy and execution for six to eight clients Develop and support end-to-end paid social strategy to align with brand and original content goals and initiatives (Lead-Gen & Ecommerce) Own channel measurement; tracking, monitoring, brand lift studies and optimizing performance against critical metrics Coordinate with Creative, PPC, analytics, SEO, social and web development teams Develop creative testing roadmap and participate in creative briefing and performance readouts Provide clear creative direction to designers Clearly communicate campaign changes and performance to the acquisition team and other strategic partners Required Qualifications 3+ years of paid media work experience with an emphasis in paid social Hands-on experience in managing monthly client campaign budgets from $20k+ Proven success with both lead gen and eCommerce accounts Excel / Google Sheets competency including pivot tables and VLOOKUPs Data Studio or similar reporting experience with data visualization Bachelor's Degree in Business, Communication, Advertising, Marketing, or related field Strong presentation skills, creative, customer-focused, and action-oriented Critical thinker, relentless learner, with a winning can-do attitude Strong attention to detail Required Ad Platforms & Tools Experience Requirements Facebook / Instagram Ads LinkedIn Ads Google Analytics Desired Experience but Not Required Facebook Blueprint Certified Experience managing paid social campaigns for franchise and/or multi-location businesses (strong plus) Emerging Paid Social Experience: Pinterest, Twitter/X, Snapchat, TikTok Display Ads Experience: YouTube, Google Display, Programmatic Paid Search & Shopping Experience Conversion Rate Optimization (CRO) experience Landing page platforms – Unbounce Why Ignite Visibility? A collaborative environment focused on client success and career development Fully remote workforce with optional San Diego office Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative) Named Fastest-Growing Private Companies in San Diego (2016–2020) Named Best Places to Work in San Diego (2017, 2020) Named Inc. 5000 Fastest Growing Companies (2017–2020) Benefits Highly competitive salary ($70,000–$80,000 base) + commission & bonus Full health and dental coverage Flexible work schedules Generous paid vacation, including your birthday and extra time off around major holidays 401(k) retirement plan with employer match Employee advancement and growth potential Company-sponsored professional development opportunities Ignite Visibility is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.