On-Page SEO Specialist

**This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a On-Page SEO Specialist based in India.** This role offers the opportunity to drive organic growth by developing and executing SEO strategies that improve visibility, engagement, and business performance. You will combine data analysis, content strategy, and search optimization to identify growth opportunities across multiple content areas. Working closely with content, marketing, and SEO teams, you will influence how users discover and interact with valuable digital experiences. The position is ideal for an SEO professional who enjoys strategic ownership, experimentation, and finding scalable ways to increase organic traffic. You will use advanced SEO tools, analytics, and AI-powered technologies to optimize workflows and deliver measurable impact. This is an exciting opportunity to shape content growth strategies within a fast-moving digital marketplace environment. ### Accountabilities - Develop and execute comprehensive on-page SEO strategies to improve organic visibility, traffic growth, and business performance across multiple content verticals. - Analyze existing content performance, identify optimization opportunities, and recommend improvements based on SEO insights and business objectives. - Conduct keyword research, competitor analysis, and SERP evaluations to discover new content opportunities and improve existing pages. - Identify emerging content niches and validate opportunities that can support long-term organic growth. - Create and prioritize content roadmaps based on search demand, business impact, and strategic value. - Collaborate with content teams, editors, and marketing stakeholders to ensure SEO best practices are integrated throughout the content lifecycle. - Monitor SEO performance metrics, evaluate optimization results, and continuously improve strategies based on data-driven insights. - Leverage AI tools and emerging technologies to enhance research processes, content planning, and SEO operations. - Stay informed about search engine algorithm updates, industry trends, and evolving SEO best practices. - Take ownership of SEO initiatives by independently identifying opportunities and driving projects from strategy through execution. ## **Requirements** - 5+ years of experience in on-page SEO, content strategy, organic growth, or similar roles within e-commerce, marketplaces, or content-focused businesses. - Strong understanding of SEO fundamentals, including search intent, keyword research, content optimization, and ranking factors. - Proven experience creating SEO strategies that directly contribute to measurable business outcomes such as traffic growth, conversions, or revenue. - Strong analytical skills with the ability to interpret data, identify opportunities, and translate insights into actionable strategies. - Experience conducting competitor research and analyzing content performance across different categories or verticals. - High level of ownership, initiative, and ability to independently manage SEO projects. - Hands-on experience with SEO and analytics platforms such as Ahrefs, SimilarWeb, Google Search Console, Google Analytics, or equivalent tools. - Comfortable using AI and LLM tools such as Claude, Gemini, or similar technologies to improve research, strategy development, and productivity. - Excellent communication and collaboration skills, with the ability to work effectively with content, marketing, and SEO teams. - Strong problem-solving mindset with a passion for continuous experimentation and optimization. ## **Benefits** - Opportunity to participate in an employee stock options program. - Chance to contribute to scaling a fast-growing digital marketplace. - Performance-based bonuses and referral rewards. - Additional paid leave opportunities. - Personal learning budget to support professional development. - Paid volunteering opportunities. - Flexible…