North America Sales Lead

Key Responsibilities Lead Generation & Inbound Qualification - Collaborate with EAP resellers to identify co-selling opportunities and support their employer-facing teams across the Americas. - Identify and engage employer clients across the Americas, building a strong outbound pipeline through calls, emails, social selling, and networking - Qualify inbound opportunities from EAP reseller partners and manage discovery calls or full-cycle follow-up in English and French/Spanish where required - Navigate regional healthcare variations and employer benefits landscapes across geographies - Utilize CRM systems to track all prospect interactions and maintain accurate pipeline data Sales Support & Collaboration - Provide product knowledge, training materials, sales enablement decks, and resources to partners in English (and French/Spanish where required) - Develop and maintain sales materials for employer prospects and reseller partners, ensuring market accessibility across the Americas (including bilingual English/French/Spanish materials) - Collaborate with Marketing to optimize lead generation campaigns and messaging across markets - Work closely with Vira Health Leadership & Reseller Account Executives to ensure smooth lead handoffs and deal progression - Adapt sales approaches considering provincial healthcare differences and regulatory requirements Performance & Reporting - Meet or exceed targets for qualified opportunities, pipeline creation, and closed deals across territory - Track activity metrics and pipeline in the CRM - Participate in sales strategy discussions and contribute to best practices for market expansion Key Requirements - 3+ years of B2B sales experience, business development, or customer-facing experience - Fluent English required; French or Spanish proficiency preferred - Strong verbal and written communication skills in English (and French or Spanish where applicable) - Understanding of nuances of employer benefits landscapes across the Americas, group insurance, and provincial healthcare variations - Highly organised, data-driven, and proficient in CRM tools - Self-motivated with excellent time management and organizational skills - Comfortable with cold calling and prospecting activities What benefits can I expect at Vira? - A commitment to adapting how we work to fit a variety of new and existing needs; we are remote first so flexibility is really important to us - 15 days vacation plus provincial statutory holidays (increasing with tenure) - Extended health benefits including paramedical services, mental health support, and telemedicine - Your choice of tech equipment - whatever you need to get the job done - Enrollment in employer-matched RRSP program - An environment where your personal development is really important - CAD $250 to set up your home office if working remotely - Professional development budget including language training (French courses for anglophone employees) - Flexible working hours to accommodate time zone differences across North America