MULTIMEDIA MANAGER - 0626

| **Job Summary** | | --- | | | | Under general direction and in compliance with standard operating procedures and policies, responds to routine media requests for information and interviews; writes and sends media advisories regarding City events and follows up as needed; compiles information, videos, photos and quotes for media distribution and earned coverage; pitches story ideas to local and national media outlets; assists with responses to negative or inaccurate media coverage; monitors media coverage of City Council priorities; produces videos for City digital media accounts. Applies a significant degree of initiative and creative storytelling across all mediums. | | --- | | | --- | | | **Essential Functions** | | --- | | | | **Essential Functions** | **% of Time** | | --- | --- | | Support Media Relations and Emergency Communications: Fulfill requests for information, schedule interviews, and assist City staff or elected leaders with talking points and/or coaching. Compile information, video, photos and quotes for media distribution and earned coverage. Write and send media advisories regarding City events and follow up as needed. Pitch story ideas to local and national media outlets regarding City initiatives. Develop relationships with reporters who cover the City. Assist with responses to negative or inaccurate media coverage by conducting research and putting together first drafts. Assist media with City responses to severe weather incidents and public safety concerns in collaboration with the Greenville Police Department and Greenville City Fire Department. Support partners, including Greenville County Emergency Management, as a Public Information Officer (PIO) during incidents such as wild fires, natural disasters and flooding. Participate in state, local and FEMA training exercises. | 50% | | Produce Content for Digital Media Platforms: Research stories and conduct interviews as assigned. Record video and take photos at City events, meetings, initiatives and facilities. Produce a weekly recap video of City Council priorities. Produce news style video stories to educate the public on City policies, ordinances and developments. Develop strong relationships with expert staff in other departments to generate story ideas, fact check content and ensure the City’s digital coverage is comprehensive and representative of the goals of the City Manager and the priorities of City Council. Write and edit news stories on City websites. Update website project pages and YouTube playlists when new videos are produced on ongoing initiatives. | 50% | | | --- | | | | | Perform other duties as assigned. | | --- | | | --- | | | **Job Requirements** | | --- | | | | Bachelor’s degree in marketing, communications, journalism, public relations, media studies, or a related field. | | --- | | Over four (4) years of professional experience in journalism, news reporting, communications or a related field. | | Public Information Officer (PIO) certification and must obtain Advanced PIO certification within one (1) year of start date. | | | --- | | | **Preferred Qualifications** | | --- | | | | Documented experience in journalism, public relations, advertising or digital media. | | --- | | At least (1) year of experience in a full-time or part-time media relations or PIO role. | | | --- | | | **Driver's License Requirements** | | --- | | | | Valid South Carolina Class D Driver's License. | | --- | | | --- | | | **Performance Requirements** | | --- | | | **Knowledge of:** | | --- | | | Photography, video production and editing methods. | | --- | | Interviewing techniques. | | Script writing and editing. | | Media operations and deadlines. | | | | | **Ability to:** | | --- | | | Establish and maintain effective working relationships with City departments, the public, and key stakeholders. | | --- | | Apply principles of written communication, graphical layout, and multimedia techniques appropriate to social media communication, ensuring that work…