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Media Planner Digital

WPP Media · Karachi
Full-timeClient TeamsMarketing & Media$128,000–$173,000/yr
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About the Media Planner Digital role

Media Planner Digital positions focus on delivering results in their domain. This page aggregates open Media Planner Digital roles and what employers typically expect.

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Reporting of the Role This role reports to: Business Manager 3 Best Things About the Job Work in a competitive yet collaborative environment that combines creative media thinking with the scale and expertise of one of the world’s largest media companies. Opportunity to learn and work on impactful media campaigns alongside specialist teams and experienced media professionals. Build expertise across both traditional and digital media channels and develop into a well-rounded media planner. In This Role, Your Goals Will Be: In three months: Develop a strong understanding of the media planning process, including the use of proprietary planning tools and data sources. Build an understanding of the client’s business, category, target audience, and competitive landscape. Support the planning and execution of live campaigns across traditional and digital media. Develop an understanding of media partners, their offerings, and the media landscape, particularly digital. Build relationships with internal specialist teams and external stakeholders to support effective media solutions. In six months: Independently contribute to media planning and campaign development across assigned brands. Develop the ability to translate client objectives and brand KPIs into effective media recommendations. Take ownership of assigned campaign deliverables and ensure timely execution. Build working relationships with key client and media partner contacts. Develop a strong understanding of the media execution and post-campaign evaluation process. Support the Business Manager/Client Lead in delivering larger-scale campaigns. In 12 months: Develop strong category and media acumen, with an understanding of the client’s business and competitive environment. Independently manage key aspects of media planning and campaign execution. Identify opportunities to optimize campaigns and improve media effectiveness. Contribute ideas and solutions that support client objectives and build the business. Develop confidence in presenting media recommendations, campaign updates, and post-campaign insights to internal and client stakeholders. Key Responsibilities Support the development of media strategies and annual media plans, including phasing and budgeting, to achieve brand KPIs. Assist the Business Manager/Client Lead in maintaining strong working relationships with brand teams and identifying potential media opportunities. Support the de…

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

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About WPP Media

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