Marketing Project Manager

ABOUT US Insomnia Cookies was founded in a college dorm room by then-student Seth Berkowitz. Fast forward 20 years and so many cookies later, our innovative bakery and delivery concept has become a cult brand known for its rabid following of cookie lovers who crave Insomnia's warm, delicious delivery all day and late into the night. Today, Insomnia Cookies spans more than 350 stores worldwide, including its flagship location in Philadelphia, PA, where the company is proudly headquartered. As we continue to grow our footprint and bring warm cookies to new communities across the globe, Insomnia Cookies is revolutionizing the cookie game by truly imagining what's possible. POSITION OVERVIEW As our Marketing Project Manager, you are the operational backbone of the Insomnia Cookies marketing organization. You keep campaigns moving, calendars honest, and teams aligned across every initiative, from LTO launches and Cookievation drops to seasonal brand moments and new market openings. This role sits at the center of a fast-moving marketing org, supporting the CMO and both the Brand and Integrated Marketing and Digital Marketing teams. You're not just tracking tasks, you're anticipating bottlenecks, flagging risks before they become problems, and making sure nothing slips through the cracks between strategy and execution. You'll own Asana as the single source of truth for the marketing org, build and maintain the integrated campaign calendar, and serve as the primary point of coordination between internal teams, external agencies, and cross-functional partners. If you love systems, thrive in creative environments, and get satisfaction from watching a complex campaign ship on time and on budget, this role was built for you. Key Responsibilities: Campaign & Project Management • Own end-to-end project management for all marketing initiatives, from creative brief through launch and post-mortem, across Brand, Digital, and CMO-led programs • Build and maintain detailed project plans in Asana, setting milestones, assigning tasks, and tracking progress across all active workstreams • Run weekly marketing team syncs, maintaining a clear view of what's on track, what's at risk, and what needs a decision Integrated Marketing Calendar • Own and maintain the integrated marketing calendar across LTO launches, Cookievation drops, seasonal moments, partnerships, CRM sends, and paid media flights • Ensure all teams, Brand, Digital, Creative, PR, Social, and Influencer, are operating against a single synchronized calendar with no conflicting timelines or missed dependencies • Flag sequencing conflicts and work with the Directors to resolve them before they impact delivery Timeline and Resource Management • Build comprehensive project timelines and ensure all stakeholders have clarity on their deliverables, deadlines, and dependencies • Proactively identify resourcing gaps or capacity issues across internal teams and external agencies, and escalate to the CMO or relevant Director when timelines are at risk • Manage the intake process for new marketing requests, scoping work and prioritizing against the existing calendar Budget Oversight • Track and reconcile marketing budgets across campaigns and vendors, maintaining an up-to-date view of spend versus plan • Manage vendor contracts, SOWs, and purchase orders, and flag budget variances before they become overruns • Partner with Finance on budget forecasting and monthly reconciliation Agency and Vendor Coordination • Serve as the day-to-day operational point of contact for creative, PR, media, and other marketing agencies, ensuring deliverables are briefed, tracked, and delivered on time • Manage asset trafficking between internal teams and external partners, keeping creative reviews, approval cycles, and revision rounds on schedule • Maintain a master vendor contact list and ensure all contracts and NDAs are current Cross-Functional Collaboration • Serve as the central coordination point between Brand, D…