Marketing Operations Specialist

**About UJV** **Who Are We?** Planning and managing a 5-star vacation from scratch requires expertise, cleverness, and a genuine passion for detail. That's what UJV is all about. UJV is a service-driven team of experts that work behind the scenes, engineering luxury travel experiences for advisors globally, so they can grow their business and fully satisfy their exclusive clients. We are the luxury travel advisor’s right hand. How? - UJV is a team of travel experts that advises and supports luxury travel advisors worldwide. - We work behind the scenes as allies of top luxury travel advisors, to offer a 5 Star experience for their clients. - We offer travel advisors the knowledge and tools needed to grow their business and better serve their exclusive clients. - We offer an experience-centered service based on passion, expertise, integrity - and attention to detail. - We are willing to do the hard work in order to see our clients shine. # **Role Mission** At Ultimate Jet Vacations, marketing is more than launching campaigns—it's about building scalable systems that drive measurable business growth. We're looking for a **Marketing Operations Specialist** who will serve as the operational and analytical partner to our Head of Marketing. This role is responsible for turning strategy into execution by creating structure, improving processes, ensuring every campaign is measurable, and providing the insights needed to make smarter marketing decisions. If you enjoy bringing organization to complexity, love working with data as much as campaign planning, and naturally look for ways to improve how teams operate, you'll thrive in this role. **Responsibilities** ### **Strategic Partnership** - Partner directly with the Head of Marketing to transform strategic initiatives into clear execution plans. - Develop campaign briefs, launch documentation, and marketing roadmaps. - Support annual and quarterly planning initiatives. - Conduct market and competitive research to support strategic decision-making. - Prepare executive presentations, reporting packages, and business recommendations. - Continuously identify opportunities to improve operational efficiency and marketing performance. ### **Campaign Planning & Operations** - Own campaign planning from concept through launch readiness. - Develop campaign briefs, timelines, and success metrics. - Coordinate cross-functional campaign execution across multiple teams. - Maintain marketing calendars and planning documentation. - Ensure campaigns are fully prepared before execution begins. ### **Marketing Analytics & Reporting** - Build and maintain marketing dashboards in Tableau. - Monitor campaign performance and marketing KPIs. - Develop executive reporting that clearly communicates business performance. - Analyze trends, identify opportunities, and recommend improvements based on data. - Present insights that help leadership make informed business decisions. ### **Marketing Attribution & Measurement** - Own campaign tracking standards and attribution processes. - Maintain UTM governance across all marketing initiatives. - Measure marketing influence throughout the customer journey. - Evaluate campaign effectiveness and recommend optimization strategies based on performance. ### **Marketing Systems** - Support campaign setup and reporting within HubSpot. - Maintain marketing reporting infrastructure and dashboard accuracy. - Perform quality assurance before campaign launches. - Troubleshoot system issues and recommend improvements to marketing technology and workflows. ### **Co-Op Marketing Operations** - Manage operational execution of the co-op marketing program. - Build and maintain partner calendars and deliverables. - Track partner commitments and fulfillment. - Coordinate execution across internal stakeholders. - Create partner reporting and performance recaps. - Identify opportunities to improve both partner experience and program performance. ### **Process Improvement & Innovation** - B…