Marketing Operations Manager

## About Us Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes. 1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to **$100M+ in ARR**, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law. Joining Legora means three things. - We **lean in:** ownership over titles, outcomes over intentions. - We **fight for excellence:** high standards, direct, ego-free feedback. - We **grow together:** as a team and with our customers. Mission before ego. Everyone contributes. No one coasts. If you’re driven by impact, pace, and raising the bar. This is the place. ## **The Role** We're looking for a Marketing Operations Manager to join our Growth Marketing team, reporting to the Senior Director, Growth Marketing. This role owns the engine room of marketing: the martech stack, campaign hierarchy, lead scoring and routing, and budget, that determine how fast, how well, and how cost-effectively marketing-generated demand converts into pipeline impact. You'll work hand-in-hand with RevOps and the wider marketing team, and in particular a regional marketing director, to make sure every region has the reporting it needs to run its business. You're equally comfortable in the weeds of a routing rule and in a room with regional leadership explaining what the numbers mean. ## **What You’ll Do** - **Own campaign hierarchy and structure:** Build and maintain a clean, consistent campaign hierarchy in Salesforce (and connected tools) so every initiative, a single webinar, a third-party event, a sponsorship, a paid campaign, rolls up correctly into its parent program and ultimately into channel and pipeline reporting. - **Enable campaign-level analytics:** Make sure every campaign is structured and tagged so its performance can be isolated on its own or rolled up to the program level. Partner with RevOps and the Data Analytics team on how those metrics get modeled and presented, so at any given point we know exactly which campaigns are driving pipeline and which aren't. - **Own the martech stack:** Administer and continuously improve our marketing technology stack (CRM, marketing automation, enrichment, intent data, BI/analytics tools), keeping tools integrated, clean, and trusted. - **Manage the marketing ops budget:** Monitor spend across tools, campaigns, and vendors; ensure initiatives are delivered on time and within budget; and flag cost-effectiveness issues before they become a problem. - **Improve speed-to-lead:** In close partnership with RevOps, design, implement, and iterate lead scoring models and routing logic so the right leads reach the right rep as fast as possible. - **Partner with RevOps:** Be marketing's counterpart to RevOps on funnel definitions, handoffs, SLAs, and data hygiene across the lead-to-opportunity process. - **Support regional marketing leadership:** Work closely with regional marketing directors, alongside RevOps and the Data Analytics team, to make sure each region has the dashboards and reporting it needs for visibility into pipeline, funnel performance, and campaign impact. - **Drive data integrity:** Own the data model connecting marketing systems to Salesforce, and Hubspot, ensuring consistent fields, campaign attribution, and reporting logic…