Marketing Coordinator, Events

About OpenSesame OpenSesame is transforming workforce development with an AI-powered marketplace of skill-building courses and learning pathways. We help organizations build skills and stay compliant through a high-quality content catalog, seamless LMS/LXP integrations, and advanced capabilities like skills-based curation and multilingual content creation. More than 2,000 companies, including 150+ of the Global 2000, rely on OpenSesame to develop the world's most productive and admired workforces. Learn more: www.opensesame.com/about About the Role As the Marketing Coordinator, Events, you will own execution of OpenSesame’s trade show and live event calendar, with a strong emphasis on even logistics and onsite execution. Events are a core engine of our integrated marketing campaigns, driving pipeline, accelerating deals, and building meaningful connections with prospective clients, enterprise buyers, and partners. In this role, you’ll own hands-on logistics and onsite execution across our event portfolio. You will bring a high-energy, detail-oriented approach to project management while leveraging modern marketing workflows and AI-enabled tools to execute memorable, high-impact experiences efficiently. This role reports to the Manager of Integrated Campaigns, and will work alongside our Field Marketing Manager to execute our live event calendar, aligning localized field activations with broader brand initiatives and campaign milestones. What You Own End-to-End Event Execution: Plan, manage, and execute OpenSesame’s event calendar, including third-party trade shows and field events. Campaign & Cross-Functional Alignment: Translate Integrated Campaigns strategies into actionable event plans - partnering closely with your team members across marketing while aligning directly with Sales, Customer Success, and GTM Operations on audience targeting, messaging, and pipeline goals. Logistics & Vendor Management: Own all operational details - booth logistics, contract negotiations, venue sourcing, staff scheduling, travel coordination, shipping, promotional materials, and vendor relationships. Sales & Partner Enablement: Build pre-event prep materials, coordinate booth/meeting staffing schedules, and equip sales representatives and partner managers with the tools and context needed to maximize onsite meetings and follow-ups. Budget & ROI Tracking: Manage event budgets down to the penny and track key event performance metrics (MQLs, meeting volume, pipeline contribution, cost-per-lead) to report performance against budget and targets for manager review. AI & Modern Workflow Adoption: Integrate AI tools into your daily workflow to streamline event communications, build promotional copy faster, summarize event takeaways, and optimize event administrative tasks. Performance Objectives 30 Days - Ramp Up & Foundations Goal: Map the current landscape, learn OpenSesame’s event cadence, and step into ongoing event logistics. Complete onboarding and set up 1:1s with key partners across Integrated Marketing, Sales, RevOps, and Partner teams. Audit all active and upcoming Q3/Q4 events (live and digital) to understand commitments, contracts, timelines, and deliverables. Shadow existing tradeshow and event operational workflows, including booth build/breakdown, to learn current tech stack, attribution tags, and CRM handoff points. Take direct ownership of logistics for our upcoming events already on the calendar. Deliverables: A 30-day event operations audit identifying current logistics risks, quick wins, and immediate resource needs. Successful handoff and direct operational ownership of an active event. 60 Days - Ownership & Execution Goal: Take full ownership of the event calendar, execute seamlessly, and optimize process efficiency. Fully own the end-to-end execution of trade shows as well as support on field events, ensuring clean tracking, tight vendor management, and seamless pre/post-event sales handoffs. Standardize the pre-event enablemen…