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Manager, Global Ford Racing Motorsports Communications

Ford Motor Company · Dearborn, MI
Full-timeGeneralMid Level$115,500–$218,100/yr
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About the Manager Global Ford Racing Motorsport Communication role

Manager Global Ford Racing Motorsport Communication positions focus on delivering results in their domain. This page aggregates open Manager Global Ford Racing Motorsport Communication roles and what employers typically expect.

We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters. With a career on the Ford Communications team, you can bring the message of our exciting innovations to the world! You’ll help build and protect our global reputation, build stakeholder trust, and further our mission of becoming the world’s most trusted mobility company. You’ll be part of a dedicated organization delivering best-in-class, high-impact communications programs that support our innovations, industry leadership and commitment to social responsibility. **In this position...** - Ford Communications serves as an accelerant for the company’s transformation, working to advance Ford’s business success and future vision through innovative, world-class communications that unlock new value - We seek to establish Ford as the world’s most trusted company through purpose-driven storytelling that drives advocacy; inspire a culture of optimism, competitiveness and creative excellence among our Ford team and partners; build the Ford brand and create desire for our products and services; and demonstrate our drive to create value for our stakeholders through Ford+ **What you'll do...** - Serve as a member of the Communications team, working in close collaboration with the Ford Racing organization based in Dearborn, Michigan - Build the strategy and capability to deliver powerful storytelling and communications for Ford Racing’s motorsports, including a compelling narrative and message/content development for all of our racing activities - Create communications strategies that support Ford Racing’s core areas of focus, including off-road on track racing activities - Responsible for ongoing enterprise storytelling around Ford Racing motorsports activities - Develop key briefing materials to support Ford Racing programs and announcements including message development, remarks, talking points and Q&A development - Collaborate and manage Ford Racing’s agency partner for Motorsports, Campbell Communications; work closely with our Hypercar and F1 communications leads and partners - Partner and collaborate with Ford Racing’s Motorsports marketing managers on the development of strategies and programs to support Ford Racing motorsports programs, including stakeholders from across the enterprise including Marketing, PD, Finance, Purchasing and leadership - Partner and collaborate with the Enthusiast and Truck communications managers on efforts that span across race and retail vehicles - Expand Ford Racing’s media reach beyond traditional motorsports media to include consumer and lifestyle media; engage with and identify influences and advocates that will help build awareness of Ford Racing. Manage strategic media relations, ensuring consistent and responsive messaging - Use data to inform decision making – working with marketing, agencies and CGI teams to assist us in making data-based decisions - Develop a deep understanding of social media including the role of influencers and content creators - Continuous personal development of functional competencies and leadership agilities **You'll have...** - Bachelors Degree - At least 5 – 7+ years of communications experience or equivalent experience - Extensive travel may be required including weekend travel (approximately 25-40%) **Even better, you may have...** - Bachelor’s Degree in relevant subject matter (Comms, Marketing, Business or equivalent education) - Have a focus on delivering to the strategy with a focus on storytelling that ladders up to our business priorities - Have a strong understanding of the media landscape – automotive, motorsports and consumer / lifestyle media with strong media relations background - Have a passion for motorsports and a desire to learn and develop in this area - Have a focus on excellen…

Salary estimate

$115,500 – $218,100/yr
Provided by the employer.

Skills for this role

Leadership

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About Ford Motor Company

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