Manager, Business Development (BDR Team)

Manager, Business Development (BDR Team) Department: Marketing Location: USE (Jacksonville, FL) Reports To: Global Director of Business Development We exist to transform our customers and change lives Who We're Looking For RF-SMART is hiring a Manager, Business Development (BDR Team) who will lead and develop a high-performing BDR team while driving strategic pipeline growth for our SaaS business lines. This is a leadership role for someone who combines modern sales methodology, data-driven decision-making, and a genuine investment in people development. The ideal candidate brings B2B SaaS sales leadership experience, a consultative approach to outbound strategy, and the ability to build a BDR function that is targeted and impactful - all in service of RF-SMART's mission to transform our Customers and change lives. What You’ll Be Doing Team Leadership & Coaching Conduct structured weekly 1:1s, coaching sessions, call-shadowing sessions, and objection-handling workshops to accelerate individual skill development Leverage sales enablement platforms to monitor BDR outreach activity, analyze engagement data, and guide team members toward more effective sequencing and follow-up strategies Own BDR onboarding and ramp-up, ensuring new team members quickly understand RF-SMART's product, ICP, and outreach playbooks Performance Tracking & Reporting Set, monitor, and communicate KPIs that measure both activity quality and pipeline outcomes (e.g., connect rates, meeting-booked-to-held conversion, pipeline generated) Use dashboards and data to proactively identify not just who needs coaching, but why, and act on it Report on business development activities and outcomes to senior leadership on a regular cadence Continuously optimize team strategies based on data-driven insights and real-world results Outbound Strategy & Lead Generation Design and execute targeted outbound campaigns that deliver messaging relevant to specific audiences, industries, and pain points, ensuring every touchpoint resonates with the prospect's context and challenges Build and refine multi-channel campaign sequences within sales enablement platforms to ensure consistent, timely, and personalized outreach at scale Guide the team toward multi-threaded account strategies, engaging multiple stakeholders within target accounts rather than relying on a single point of contact Use intent signals and buyer behavior data (e.g., hiring triggers, technographic shifts, website activity) to inform campaign targeting and prioritization Build and maintain a strong pipeline through networking, market research, and strategic prospecting within RF-SMART's target verticals Strategic Planning & Market Research Develop and execute business development strategies aligned with company growth goals Help identify potential markets, customer needs, and emerging trends within the WMS, ERP, and SaaS space Incorporate competitor analysis to position RF-SMART effectively and sharpen messaging over time Cross-Functional Collaboration Partner with senior leadership & Marketing to co-develop targeted campaigns, align on audience segmentation, and ensure outbound messaging complements broader marketing initiatives Collaborate with Account Executives to define and ensure high-quality, well-documented pipeline handoffs Work with the Market Research Team to maintain CRM data integrity, pipeline accuracy, and efficient lead routing Feed prospect insights and market trends back to Product and Marketing to continuously improve messaging and positioning What You Bring Bachelor’s degree in business, Marketing, or a related field required; MBA is a plus 3-5+ years of experience in B2B SaaS sales, business development, or a closely related field 1-2+ years of experience in a team lead or people management capacity, with a demonstrated ability to develop and retain BDR/SDR talent Proven track record of meeting or exceeding pipeline generation and revenue targets Prior experience in SaaS or technology is prefe…