Inside Sales Representative, Nordics

## Company Description At LGC we are passionate about delivering Science for a Safer World. Our work enables research to move faster, diagnosis of disease to be more impactful and helps to support a growing global population. We provide our teams with an environment where they can progress their scientific knowledge and interest, cultivate their passion for scientific discoveries and develop in their role. Our LGC Diagnostics and Genomics (D&G) business unit brings together four complementary brands, SeraCare Clinical Diagnostics, Biosearch Technologies Oligo-Synthesis, Lucigen Reagent Components, and Rapid Genomics Genotyping Solutions, each addressing distinct yet interconnected needs across the life science value chain. Together, these brands support the full journey from discovery and development through validation, manufacturing, and real-world application, enabling customers to advance innovation while maintaining the highest standards of quality, accuracy, and scalability. LGC Diagnostics & Genomics enables customers to move from data to decision with confidence, advancing diagnostics, therapeutics, and agricultural innovation worldwide while delivering measurable impact in service of a safer, healthier future. ## Job Description Join our world-class team at LGC as an Inside Sales Representative, Nordics, and be part of a company that is transforming the landscape of Diagnostics & Genomics! This home-based role offers an outstanding chance to engage with new and existing customers, delivering industry-leading solutions that address their scientific and business needs. As an Inside Sales Representative, you will handle positioning and selling LGC’s Diagnostics & Genomics products and services throughout the Nordics region. This role suits driven individuals who have enthusiasm for sales and a demonstrated history of achievement. To perform this job successfully, an individual must be able to complete each of the following essential functions satisfactorily: - Inbound Lead Management: Follow up on new customer inquiries, sample requests, webinars, and tradeshow leads by phone or email. Proactively contact prospective customers to generate demand for LGC products and services. - Proactive Sales: Drive territory growth through direct account management of existing customers and prospecting for new business within the Research & Academic, Public Health, and Biotech segments. Use outstanding verbal and written communication skills to understand customer requirements and recommend solutions in a consultative manner. Lead customer-facing sales presentations and product discussions, collaborating with Product Specialists and Field Applications teams to address technical needs. - Pricing/Quoting: Offer pricing and quotes to customers, collaborating closely with Product Management, Product Specialists, and Customer Service Teams. Follow up on quotes and orders to ensure repeat business and discover additional commercial opportunities within customer accounts. Apply approaches to maintain recurring revenue and keep valuable customers. - Portfolio/Solution Selling: Effectively sell the full LGC Diagnostics & Genomics product portfolio, including Reagents, Instrumentation, and Laboratory Services. - Sales Strategies: Establish and complete strategies for acquiring new customers and maintaining/growing existing customer accounts to meet and exceed revenue goals. - Industry and Product Knowledge: Cultivate an in-depth knowledge of LGC’s products and services, showing a persistent eagerness to learn as the portfolio broadens. Stay informed about industry developments, client processes, and rival products to ensure effective positioning of LGC products. - Reporting: Provide timely sales and pipeline inputs to support the reporting of leading and lagging indicators. - Marketing Support: In partnership with Marketing, support initiatives for social selling and outbound projects, including LinkedIn, e-blasts, tradeshows, and (web) conferen…