Inside Sales Manager (ISM) – Inbound (Institution)

This is a remote position. # About India Market Entry (IME):http://www.indiamarketentry.com India Market Entry (IME) is a boutique market-entry consultancy helping international education companies establish and scale their presence in India. We represent 35+ global education brands across K-12, Higher Education, Publishing, Teacher Training, Assessment, and EdTech. We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team. * * * # About the Role As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries. You will engage with schools, colleges, universities, teachers, distributors, retailers, and government education bodies, understand their requirements, identify the right decision-makers, qualify opportunities, and schedule meetings for the Institutional Lead Sales Manager (LSM). This is a sales driven role with lucrative incentives. You will be the lead owners. # Key Responsibilities: ## 1. Inbound Lead Management - Respond to every paid marketing-generated institutional enquiry within the defined SLA. - Handle enquiries received through: - Google Ads - Meta Campaigns - Website Forms - Landing Pages - Webinars - Email - WhatsApp - Phone Calls - Referral Campaigns - Ensure every lead receives timely follow-up and is accurately recorded in the CRM. ## 2. Lead Qualification - Qualify enquiries from: - International Schools - IB & Cambridge Schools - CBSE & ICSE Schools - Colleges & Universities - Government Education Bodies - Teachers - Distributors - Retailers - Understand customer requirements, buying timelines, and decision-making processes. - Identify key decision-makers such as Principals, Academic Heads, Trustees, Procurement Heads, and School Directors. - Recommend suitable IME solutions based on customer requirements. ## 3. Meeting Scheduling & CRM Management - Schedule qualified meetings GTM Marketing / Co-Founder / GTM Sales Enablement) . - Maintain accurate CRM records, lead status, follow-up schedules, and meeting notes. - Follow up on webinar, website, and campaign-generated enquiries to maximise lead-to-meeting conversion. - Ensure 100% CRM hygiene and timely reporting. ### Experience - 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales. - Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions. ### Preferred Industry - EdTech - Educational Publishing - Assessment - LMS / School ERP - Teacher Training - School Technology - Higher Education - Education Services # Skills Required - Excellent communication skills in English and Hindi. - Strong telephone-based lead qualification and consultative selling skills. - CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent). - Ability to handle 80–100+ inbound enquiries/calls per day. - Excellent follow-up discipline and time management. - Comfortable working in a target-driven environment. # Preferred Market Exposure Preference will be given to candidates with experience working with institutions in: - Mumbai - Delhi - Noida - Gurugram - Bengaluru - Hyderabad Candidates with existing institutional networks in these markets will have an added advantage. ### Requirements ### Experience - 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales. - Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions. ### Preferred Industry - EdTech - Educational Publishing - Ass…