Influencer Marketing Director

#### **About SAMY** We weren't built to follow, we were built to lead. SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 18+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day. We are Path Finders: curious, ambitious, and never afraid to challenge what's next. We don't play it safe. We build what's next. #### **Role Mission** As Influencer Marketing Director, you will lead the strategic vision and execution of influencer marketing for a key global client, ensuring operational excellence and measurable business impact. You will oversee the Influencer Marketing team, integrate influencer and social strategies, and drive continuous innovation to strengthen client partnerships and support account growth. * * * #### **Key responsibilities** **Team Leadership & Operational Excellence** Lead and mentor the Influencer Marketing team, ensuring campaigns are executed efficiently, resources are allocated effectively, and operational excellence is maintained across all projects. **Influencer Marketing Strategy** Own the strategic direction of influencer marketing for a major global outdoor brand, ensuring campaigns are insight-driven, culturally relevant, and aligned with business objectives. **Social & Influencer Integration** Work closely with Social Media teams to ensure influencer marketing complements broader social strategies, identifying opportunities to strengthen both services and maximize client impact. **Client Partnership** Act as the senior strategic advisor for the client, continuously improving influencer marketing performance, challenging existing approaches, and building long-term trusted relationships. **Business Growth** Identify opportunities to expand the influencer marketing scope, support account growth, and contribute to the evolution of the client's social and influencer ecosystem. #### **Skills & experience** - **7+ years of experience** in Influencer Marketing, with a strong strategic and hands-on understanding of campaign development, execution, and optimisation. - Proven experience leading **Influencer Marketing teams**, mentoring talent, overseeing campaign delivery, and collaborating with cross-functional teams in international environments. - Strong understanding of **Influencer Marketing and Social Media**, with the ability to develop integrated strategies that drive measurable business results. - Experience managing **global or regional clients within a digital marketing, social media, or influencer agency environment,** building trusted client relationships and identifying account growth opportunities. - **Strong commercial and analytical mindset,** with the ability to translate business objectives into effective influencer marketing strategies. - Experience with influencer **marketing platforms and measurement tools** (e.g. IQ Data or similar) is a plus. An interest in **outdoor, lifestyle, or culturally driven brands is highly valued.** #### **Benefits:** - Flexible schedule and hybrid work options that help you balance your time and work in a way that fits your life. - A global mobility plan that lets you move across SAMY, unlock new markets, and turn your next career step into a real adventure. - Celebrate your birthday with a day off, and enjoy December 24th and 31st as company holidays—time to switch off, recharge, and focus on what really matters. - A transparent, performance-driven compensation framework, designed to reward impact, support growth, and ensure fairness at every stage of your career. - Workplace pension scheme - MediCash (Health Benefit) - Referral Program - Wellhub - subsidised gym memberships **The SAMY Mindset** Forget the job description for a second. The real questio…