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Head of Influence Marketing

Growe Talents · Anywhere
Full-timex_HQ (historical)Marketing & Media$128,000–$173,000/yr
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About the Head Influence Marketing role

Head Influence Marketing positions focus on delivering results in their domain. This page aggregates open Head Influence Marketing roles and what employers typically expect.

Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth. Perfect for those who aim to: Define, develop, and execute the global influencer and creator marketing strategy to drive brand awareness, engagement, and measurable revenue growth; Create and own global/regional Influence Marketing strategy, aligning it directly with overall brand goals, product launches, and key performance indicators; Manage and optimize the influencer marketing budget, ensuring a high return on investment (ROI) and providing transparent forecasting and allocation reports to the executive team; Stay ahead of emerging social platforms, content formats, technology, and competitor influence strategies to maintain a competitive advantage; Establish and enforce best practices for influencer vetting, contract negotiation, content disclosure, and regulatory compliance; Hire, train, mentor, and manage a high-performing team of Influence Marketing Managers, fostering a culture of creativity, accountability, and innovation. Experience you’ll need to bring: 5+ years of experience in Influencer Marketing, including 2+ years in a leadership role; Experience working in iGaming; Proven experience developing and executing influencer marketing strategies; Experience managing influencer campaigns across global markets; Strong understanding of marketing metrics (ROI, CPA, CAC, engagement, conversions); Experience managing budgets and optimizing campaign performance; Experience hiring, mentoring, and leading a team; Ability to identify new trends, platforms, and growth opportunities; English level - at least Upper-Intermediate; Spanish - will be a plus. It's a perfect match if you have those personal features: Strong ownership and accountability; Proactive mindset with a hands-on approach; Results-oriented and data-driven; Strategic thinking with the ability to turn ideas into action; Strong leadership and people management skills; Adaptable and comfortable working in a fast-paced environment. Our clients offer competitive benefits to support your professional and personal growth, including: Health & Wellness Focus; Global Medical Coverage; Growth Opportunities; Benefits Programs (compensation for the gym/stomatology/psychological service & etc.); Performance-Driven Rewards; Dynamic Work Environment. Apply, and let your growth journey begin.

Salary estimate

$128,000 – $173,000/yr
Provided by the employer.

Skills for this role

NegotiationLeadership

Resume tips for Head Influence Marketing applicants

Interview preparation

Prepare concrete STAR-format stories that show Head Influence Marketing outcomes you drove.

Research the employer's product and recent news before the interview.

Be ready to explain how you'd approach a typical Head Influence Marketing problem end to end.

Have thoughtful questions ready about the team, tools and success metrics.

About Growe Talents

Growe Talents is actively hiring on Jobedly. Explore their open roles and what it's like to work there.

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