Head of Growth Marketing

HEAD OF GROWTH MARKETING You'll own the growth engine behind how Firecrawl acquires and activates users — across content, SEO/GEO, product marketing, partnerships, social, and emerging agent-first distribution channels. This is a technical, operator-first role, not a narrow channel role and not a strategy seat. You'll run the operating system behind our signup growth: pacing, channel mix, performance diagnosis, prioritization, and team execution. You'll work closely with Eric, who owns growth strategy and the major bets, while you own turning that strategy into a machine that performs every single week. Salary Range: $200,000–$250,000/year (Range shown is for U.S.-based employees in San Francisco, CA. Compensation outside the U.S. is adjusted fairly based on your country's cost of living.) Equity Range: Competitive equity — details shared during the process. Location: San Francisco, CA (Hybrid, on-site required) Job Type: Full-Time Experience: 5+ years in growth or marketing leadership at a technical or developer-facing product Visa: Must be legally authorized to work in the United States. We're not able to sponsor visas right now, though that may change down the line. ABOUT FIRECRAWL Firecrawl is the easiest way to turn the web into data AI agents can use. One API call converts any URL into clean, LLM-ready markdown or structured data - the boring-hard problem everyone building with LLMs eventually hits, solved. We hit 8 figures in ARR in year one and more than doubled it in year two. We have 150k+ GitHub stars, and developers, agents, and category-defining AI companies build on us every day. Growth like this is rare, and we're just getting started. We're a small team punching far above our weight. Everyone here owns a real piece of the product and company, end to end, and runs it themselves - no hiding behind process or headcount. This is a place for people who want to work at the frontier: an AI company building the infrastructure other AI companies run on, not one bolting AI onto an existing product. We move fast, go deep, and are building the tools superintelligence will rely on to gather data from the web. WHAT YOU'LL DO - Own weekly signup pacing and growth across core acquisition channels — you're accountable to the number, not just the strategy - Build a defensible signup mix across SEO/GEO, partnerships, brand, and other durable channels that compound over time - Run cross-channel planning, prioritization, and execution — including managing channel owners across content, PMM, partnerships, brand, and distribution - Run weekly performance reviews: diagnose misses, identify what's working, and ship corrective action plans fast - Partner with product and engineering on activation, onboarding, and growth constraints that live outside marketing's direct control - Keep Eric focused on strategy and major bets — not on stitching the whole machine together week to week WHAT WE'RE LOOKING FOR - A true operator, not a strategist. You've owned a growth number before — not advised on one. You know the difference between a channel that's underperforming and a channel that needs to be killed, and you make that call without waiting for someone else to tell you. - Experienced running growth for a technical or developer-facing product. You understand how developers discover tools, evaluate them, and decide to actually use them. You've built growth systems for an audience that hates being marketed to. - Strong management instincts. You can run a team with a mix of channel specialists, create cadence, drive accountability, and keep everyone moving in the same direction — without needing perfect information to do it. - Fluent in modern distribution. SEO/GEO, content, product launches, AI-native discovery — you have real operational depth across multiple channels, not just talking points. - Good messaging taste. You're not a pure brand specialist, but you know what good looks like. You can maintain a high bar across everything that goes…