Growth Strategy Analyst, GTM Data

Why Charlie Health? Millions of people across the country are navigating mental health conditions, substance use disorders, and eating disorders, but too often, they’re met with barriers to care. From limited local options and long wait times to treatment that lacks personalization, behavioral healthcare can leave people feeling unseen and unsupported. Charlie Health exists to change that. Our mission is to connect the world to life-saving behavioral health treatment. We deliver personalized, virtual care rooted in connection—between clients and clinicians, care teams, loved ones, and the communities that support them. By focusing on people with complex needs, we’re expanding access to meaningful care and driving better outcomes from the comfort of home. As a rapidly growing organization, we're reaching more communities every day and building a team that’s redefining what behavioral health treatment can look like. If you're ready to use your skills to drive lasting change and help more people access the care they deserve, we’d love to meet you. About the Role As a member of the Growth Strategy team, you'll support Charlie Health's national expansion by helping drive territory design, role scoping, and account assignment for our Outreach team — and you'll do it with a heavy AI-assisted, data-driven lens. You'll build the models, analyses, and tooling that determine where we hire, how many roles we open each month, and how we structure rep coverage based on data, market opportunity, and growth objectives. You'll lead territory builds, support regional reshuffling, and partner cross-functionally with Outreach leadership, Talent Acquisition, and Sales Ops to ensure accounts are assigned efficiently and roles are released on a strategic cadence aligned with company OKRs. You'll also work closely with RevOps (Systems & Automation), Analytics, and Data Science — building on top of the platforms, data infrastructure, and AI tooling stack RevOps owns; pulling from central data sources and aligning on metric definitions with Analytics; and leaning on Data Science for advanced modeling when needed. The differentiator in this role is your toolkit and how you wield it: you'll use Claude and other AI tools alongside low-code platforms like Hex, Retool, and n8n to build TAM models, account-scoring frameworks, capacity models, and rep performance analytics — shipping analytical assets fast without needing to write production code from scratch. You'll also contribute to broader Growth Strategy initiatives related to market expansion, workforce planning analytics, and operational efficiency across the Outreach organization. You'll be given a high level of autonomy and responsibility, and we expect you to "think like an owner" — applying business judgment, not just executing analysis. We're a team of passionate, forward-thinking professionals eager to take on the challenge of the mental health crisis and play a formative role in providing life-saving solutions. If you're inspired by our mission and energized by the opportunity to increase access to mental healthcare and impact millions of lives, apply today. Responsibilities Support territory mapping and book building for the Outreach team, using data and analytical models to ensure rep coverage is structured thoughtfully and deployed effectively Build and maintain the core analytical assets that drive workforce planning — TAM models, account scoring, capacity models, coverage gap analyses, and rep performance analytics — using AI-assisted tooling and low-code platforms Partner with Outreach leadership, Talent Acquisition, and Sales Ops to translate analytical outputs into clear recommendations on where to hire, when to open roles, and how to align coverage with growth priorities Work closely with RevOps (Systems & Automation), Analytics, and Data Science to build on shared platforms and data infrastructure, align on data sources and metric definitions, and lean on advanced modeling when needed…