Growth Marketing Manager

Noom is on a mission to help people live better, longer. We’re a consumer-led digital health company, connecting people to content, coaching, community, and clinicians, to build lasting habits and live healthier lives. We’re a high-growth organization powered by science, technology, and world-class talent. When you join Noom, on any team, you’ll see the impact of your work on the world. Our Marketing At Noom, our Marketing team is the engine behind connecting millions of people to the products and programs that help them live healthier lives. We combine data-driven performance marketing with compelling storytelling to reach the right people at the right time—and inspire them to take action. Our team operates at the intersection of science, creativity, and technology, and the work we do has a direct, measurable impact on Noom’s growth and mission. About the Role We’re looking for a Growth Marketing Manager to own some of Noom’s most critical and high-visibility paid media programs. You’ll manage our global Google Ads and Microsoft advertising partnerships, and lead our international paid social program across Meta. This is a role with real ownership: you’ll inherit mature, high-performing channels and simultaneously pioneer something brand new. You’ll partner closely with Growth Product, Creative, and Engineering teams to execute campaigns and conversion experiments that drive meaningful results. You Will Own and manage Noom’s Google Ads program, serving as the primary point of contact for one of our largest and most strategic advertising partnerships—driving performance, managing the relationship, and finding new opportunities for growth. Oversee Microsoft advertising programs, ensuring strong performance and alignment with overall paid media strategy. Lead Noom’s international paid social program across Meta, managing campaign strategy, execution, and optimization to drive efficient acquisition globally. Manage and develop a direct report, coaching them on execution, building their skills, and helping them grow within the team. Analyze campaign, funnel, and conversion data to identify opportunities, inform strategy, and present findings clearly to senior stakeholders. Partner cross-functionally with Growth Product, Creative, and Engineering/Web Development teams to bring campaigns to life. About You If you thrive at the intersection of technical depth, analytical rigor, and strategic thinking—and want your work to matter—this role could be for you! You Have 5+ years of experience in performance or growth marketing, with ideally 1–2 years managing or leading others. Hands-on expertise in Google Ads and Meta Ads, with a track record of managing high-spend, direct response campaigns in-platform. Experience running paid social programs across international markets. Strong analytical skills with the ability to draw actionable conclusions from data; proficiency in Looker, Excel, or similar data visualization tools. Excellent written and verbal communication skills, with confidence presenting strategy and results to senior leadership. A collaborative, cross-functional working style—comfortable partnering with product, creative, and technical teams to get things done. Background in direct response (DR)-focused environments; experience at a performance marketing agency is a strong plus. What Makes This Job Amazing You’ll own one of Noom’s largest advertising partnerships—Google—with direct visibility to leadership and the opportunity to grow a program that drives real impact at scale. You’ll work on a team that is genuinely transparent and collaborative, where your contributions directly influence the trajectory of the company and cross-functional partnerships are real, not performative. You’ll have a clear path to senior leadership in a high-growth organization, with the support and visibility to build your career alongside a mission that matters. What You’ll Earn and Enjoy Pay that reflects your impact. Compensation benchmarked to…