Growth Marketing Manager

About Harry’s Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources. Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, Mando, and Coterie. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date. We build brands that move fast and think big — and we hire people who are curious about AI, willing to experiment with it in their day-to-day work, and excited to accelerate what's possible. We prioritize giving our team the tools, training, and space to build real fluency, so you grow alongside the technology and help shape how we use it. About the Role We’re looking for a Growth Marketing Manager to lead and scale growth marketing efforts for Harry’s Intl (UK & DE). In this highly data-driven role you’ll be responsible for the strategy, execution, and optimization of performance marketing campaigns—overseeing key channels such as Meta, Google, Display, and Affiliates. This role is ideal for someone who thrives at the intersection of creative problem solving, rigorous analytics, and hands-on execution. You will run programs that directly impact our omni-channel growth, with a focus on driving efficient new customer acquisition and improving customer lifetime value (LTV). Responsibilities: Support delivery of profitable new customer acquisition, and help to define the longer term growth strategy across all channels. Partner with Product to deliver growth initiatives that ladder to commercial business goals Translate data (channel, cohort, NPS) into actionable insights and strategy. Own landing page roadmap and experimentation plan. Develop the growth analytics infrastructure, inc weekly & monthly reporting process to improve KPI visibility and decision-making. Surface insights to inform creative strategy and messaging. Identify growth opportunities across the funnel (LP, Welcome Emails, UX & new marketing channels) Drive operational excellence to ensure data accuracy and resolve tracking / pipeline issues Support on forecasting, spend allocation, and enable rapid performance pivots Drive adoption of AI and automation to improve team efficiency This might describe you: The ideal candidate wants to use their performance marketing experience alongside their strategic and analytical skills to help build a customer-centric, growth-minded organization Proven track record of success (2-3+ years) in performance marketing DTC, management consulting, strategy & operations, technology, or a similar background Intensely data-driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action. Motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks. Experience working with omni-channel attribution models & global organisations would be preferential. Who you will work with: Rep…